Ecommerce Marketing Manager

About the Role:
We are seeking a results-driven Marketplace Ad Specialist to lead and execute performance marketing campaigns across major Indian and International marketplaces including Amazon, Flipkart, Myntra, and Quick Commerce platforms (Zepto, Blinkit, Instamart, etc.). The ideal candidate should be well-versed in paid advertising strategies, campaign optimization, analytics, and ROI tracking, with a strong grasp of category dynamics and consumer behaviour on digital retail platforms.

Key Responsibilities:

• Develop and implement advertising strategies tailored to each marketplace's ecosystem (Amazon, Flipkart, Myntra, Q-Commerce).
• Launch, monitor, and optimize PPC and display ad campaigns to drive visibility, conversions, and sales.
• Analyse advertising data (ACoS, RoAS, CTR, CPC, CVR) and prepare actionable insights to scale performance.
• Conduct keyword research, competitor analysis, and trend tracking to optimize campaigns.
• Work closely with design and content teams to create effective ad creatives and content for brand visibility.
• Manage ad budgets effectively across platforms to ensure maximum ROI.
• Maintain and improve brand health by aligning advertising efforts with organic performance and sales targets.
• Generate weekly/monthly performance reports for internal stakeholders and suggest growth strategies.
• Collaborate with cataloging and supply chain teams to ensure product availability, visibility, and compliance for running campaigns.

Required Skills:

• 2-4 years of experience managing ads on Amazon, Flipkart, Myntra, and Q-commerce platforms.
• Strong hands-on experience with Amazon Seller Central & Ad Console, Flipkart Ads Manager, and similar platforms.
• Proficient in MS Excel, Google Analytics, and BI tools for data analysis.
• Excellent communication, analytical, and multitasking skills.
• Experience in handling large SKU ranges across categories (Beauty, FMCG, etc.) is a plus.

Job Type: Full-time

Pay: ₹35,000.00 - ₹40,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Work Location: In person