Digital Marketing Specialist

Job Title: Digital Marketing Specialist Location: Gomti Nagar , Lucknow Job Type: Full Time Company: Webvoom Pvt. Ltd. Job Description We are seeking a highly skilled and creative Digital Marketing Specialist to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing our digital marketing efforts across various channels to drive brand awareness, customer engagement, and lead generation. Key Responsibilities Develop and execute digital marketing strategies across SEO, PPC, social media, email, and content marketing Manage and optimize paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, etc. Monitor website traffic and performance using tools like Google Analytics and GA4 Perform keyword research, on-page and off-page SEO Collaborate with content creators to produce high-quality content that supports campaigns Manage email marketing campaigns, list segmentation, and performance tracking Track, report, and analyze performance metrics and suggest improvements Stay updated with industry trends and digital marketing best practices Requirements Bachelor's degree in any field 1+ years of experience in digital marketing agency Proficiency with tools like Google Ads, Meta Ads Manager, Google Analytics, SEMrush/Ahrefs, Mailchimp/HubSpot Strong understanding of SEO/SEM, Google Ads, and social media platforms Excellent analytical, communication, and project management skills Experience with WordPress, Shopify, or similar CMS platforms is a plus #Digitalmarketer #digitalmarketingspecialist #digitalmarketingjob Job Type: Full-time Pay: ₹16,000.00 - ₹25,000.00 per month Benefits: Paid sick time Schedule: Day shift Supplemental Pay: Commission pay Performance bonus Work Location: In person