Job
Description
Job Summary: We are seeking a skilled and results-driven Digital Marketing Specialist to join our team and manage digital marketing efforts in the UAE and Saudi markets. The ideal candidate will have a deep understanding of both markets' digital landscape, consumer behavior, and cultural nuances to create and execute impactful digital marketing strategies. Key Responsibilities: Digital Strategy Development: Develop and implement comprehensive digital marketing strategies tailored to the UAE and Saudi markets. Conduct market research and competitive analysis to identify trends, opportunities, and insights specific to each market. Campaign Management: Plan, execute, and optimize multi-channel digital campaigns across platforms like Google Ads, Facebook, Instagram, Twitter, LinkedIn, and TikTok. Manage paid search, display, social media, and email marketing campaigns to drive engagement, traffic, and sales. Monitor and report on campaign performance, adjusting strategies as needed to meet KPIs. Content Creation & Localization: Collaborate with the content team to create compelling, culturally relevant, and high-quality content for both markets. Ensure that all marketing materials are localized for language and cultural preferences (Arabic and English). SEO & SEM: Optimize website content for both markets to improve organic search rankings (SEO). Manage paid search campaigns (Google Ads, Bing, etc.) to ensure maximum ROI. Social Media Management: Oversee social media channels, creating engaging content and managing community interactions. Monitor social media trends in both regions and engage with the audience to foster brand loyalty. Analytics & Reporting: Track, analyze, and report on the performance of all digital marketing campaigns. Use tools like Google Analytics, Facebook Insights, and other reporting tools to measure success and identify areas for improvement. Collaboration & Stakeholder Management: Work closely with local teams, product managers, and external partners to align marketing initiatives with business objectives. Provide insights and recommendations to the leadership team regarding market trends, customer behavior, and digital marketing innovations. Job Type: Full-time Pay: ₹25,000.00 - ₹45,000.00 per month Benefits: Cell phone reimbursement Supplemental Pay: Performance bonus Yearly bonus Experience: Digital marketing: 4 years (Preferred) Work Location: In person
