Digital Marketing Specialist

Company Description

SpaceByte is an innovative cloud storage provider based in Ahmedabad, committed to making data storage simple, secure, and scalable. We help businesses and individuals store, access, and share their data without limits. Our vision is to empower Indian users with fast, reliable, and flexible cloud solutions that drive digital transformation. What sets us apart is our focus on security, performance, and customer experience, ensuring our clients always stay ahead in the digital era with the vision of Vikshit Bharat 2047.

Role Description

This is a full-time, on-site role for a Digital Marketing Specialist located in Ahmedabad. The Digital Marketing Specialist will plan, execute, and optimize online marketing campaigns, manage social media channels, and analyze web performance data. Day-to-day tasks include leveraging digital tools to boost brand visibility, engaging with audiences, and generating insights to enhance marketing strategies. This role requires an innovative approach to building online presence and achieving measurable results.

Key Responsibilities

-       SEO (On-page, Off-page & Technical): Optimize content, build backlinks, improve site speed & mobile performance. 

-       Content Marketing: Create and promote blogs, videos, infographics, and user-generated content. 

-       Social Media (Organic): Plan engaging posts, build communities, coordinate with influencers, and manage hashtag growth. 

-       Email Marketing: Build organic email lists, design newsletters, and run personalized campaigns. 

-       Local SEO & PR: Manage Google My Business, create local citations, track brand mentions, and strengthen online reputation.

-       Paid Marketing: Manage Google Ads, social media ads (FB, Instagram, LinkedIn, Twitter), display/retargeting, YouTube ads, affiliate & influencer campaigns.

Required Skills

-       Strong knowledge of SEO, social media & content marketing. 

-       Hands-on experience in Google Ads, Facebook Ads Manager & YouTube Ads.

-       Proficiency in Google Analytics, Search Console & other analytics tools.

-       Strategy maker, good copywriting, creative content & community management skills.

Qualifications

-       Bachelor’s degree in Marketing/Business/Communication.

-       MBA in Marketing.

-       Interested in Marketing with a strong mindset.