Digital Marketing Specialist

Are you a creative powerhouse with a passion for social media, SEO, and data-driven campaigns? We're hiring a Hybrid Digital Marketing Specialist to lead our online growth, craft viral content, and deliver measurable results in a fast-paced, innovative environment. If you thrive on turning strategies into engagement gold, this is your chance to make a real impact.

Key Responsibilities

• Daily Social Media Mastery: Manage and optimize all company social media pages (Facebook, Instagram, LinkedIn, TikTok, etc.) with consistent, engaging posts to build community and drive followers.
• Campaign Development & Execution: Design, launch, and manage high-impact digital marketing campaigns that boost brand awareness, leads, and conversions.
• Analytics & Optimization: Dive deep into performance data using tools like Google Analytics, Facebook Insights, and more—track KPIs, A/B test, and refine strategies for peak ROI.
• SEO & SEM Expertise: Implement on-page/off-page SEO tactics and run paid SEM campaigns (Google Ads, etc.) to skyrocket organic traffic and search rankings.
• Team Collaboration: Partner seamlessly with production, design, and content teams to align on visuals, timelines, and deliverables for cohesive campaigns.
• Content Creation: Produce compelling content including graphics, copy, reels, and blog posts tailored to audience preferences.
• Video Anchoring (As Needed): Host and anchor engaging video content to amplify brand storytelling and viewer interaction.

What We're Looking For

• Experience: Minimum 1 year in digital marketing, social media management, or a related role (agency or in-house).
• Skills: Proven track record with social media platforms, SEO/SEM tools (Ahrefs, SEMrush, Google Ads), analytics software, and content creation apps (Canva, Adobe Suite, CapCut).
• Must-Haves: Creative mindset, strong analytical skills, excellent communication, and the ability to handle daily social media operations independently.
• Bonus: Video production/anchoring experience and familiarity with email marketing or influencer outreach.
• Work Style: Self-motivated, adaptable to hybrid schedule, and ready to hustle in a collaborative team.

Job Type: Full-time

Pay: From ₹10,000.00 per month

Benefits:

• Paid sick time

Education:

• Higher Secondary(12th Pass) (Required)

Experience:

• Social media marketing: 1 year (Required)

Location:

• Malappuram, Kerala (Required)

Work Location: In person