Job
Description
Company Description Welcome to Maco Infotech Ltd - a leading provider of asset management software solutions! Our mission is to help businesses streamline their operations, reduce costs, and improve overall efficiency by providing top-notch asset management software solutions. Our team of experts works tirelessly to develop software solutions that are intuitive, user-friendly, and customizable to meet the unique needs of our clients. We offer a range of software solutions like hotel manager, accounting software - biz buzz and our flagship product, asset management software(AMS), designed to optimize asset utilization and enable data-driven decisions. Role Description This is a full-time on-site role for a Digital Marketing Specialist located in New Delhi. The Digital Marketing Specialist will be responsible for social media and online marketing, web analytics, communication, and digital marketing strategies to promote our software solutions. Qualifications Social Media Marketing and Digital Marketing skills Web Analytics and Online Marketing skills Strong communication skills Experience in developing digital marketing strategies Knowledge of SEO, SEM and PPC advertising model Ability to analyze data and optimize campaigns Bachelor's degree in Marketing, Communications, or related field. Minimum 3 years of experience is a must. Roles and responsibilities - Online presence: Building and maintaining a strong online presence through websites, social media profiles, and other digital platforms. Content creation: Creating engaging and informative content, such as blog posts, videos, and infographics, to attract and retain customers. Digital advertising: Using online advertising platforms like Google Ads and social media ads to target specific demographics and interests. Email marketing: Building and nurturing relationships with customers through email newsletters, promotions, and other email campaigns. Social media marketing: Engaging with customers and building brand awareness through social media platforms (Meta platforms) like Facebook, Instagram, and Youtube. Search engine optimization (SEO): Optimizing websites and content to rank higher in search engine results pages (SERPs). Analytics and measurement: Tracking the performance of digital marketing campaigns and making data-driven decisions. Salary range - Negotiable 5 days working. Job Location - First floor, Bunglow-2, West Patel Nagar, New Delhi, 110008 Show more Show less
