Digital Marketing Specialist

Company Description

From its beginnings in Amritsar, Punjab, KocharTech has grown into a leading digital transformation architect in AIoT, SaaS, and BPM solutions. Serving over 500 million customers globally and surpassing 4 billion transactions, KocharTech provides world-class solutions aimed at improving human lives. Our distinguished clientele includes Fortune 100 companies and MNCs such as Samsung, Etisalat, Vodafone, and Swiggy. With a strong pan-India presence, five state-of-the-art delivery centers, and 5000+ employees, KocharTech offers intelligent, reliable, and scalable digital engagement solutions, bridging the digital divide between humans and technology.

Role Description

This is a full-time, on-site role based in Amritsar for a Digital Marketing Lead. The Digital Marketing Lead will be responsible for developing and executing digital marketing strategies, managing social media marketing campaigns, analyzing web analytics, and overseeing online marketing efforts. The role also involves coordinating with cross-functional teams to achieve marketing objectives and enhance communication effectiveness.

Qualifications

• Experience in Social Media Marketing and Online Marketing
• Proficiency in Digital Marketing and Web Analytics
• Strong Communication skills
• Ability to lead and work collaboratively in a team environment
• Bachelor's degree in Marketing, Business, Communications, or related field
• Experience in the technology or digital transformation industry is a plus