Digital Marketing Specialist

Job Description

We're Hiring: Digital Marketing Expert (PART TIME OR FREELANCE) Kapra Daily is a fast-growing e-commerce grocery delivery startup based in Cochin. As we continue to expand, we are looking for a Digital Marketing Expert who is passionate about driving results, launching new products, and delivering real impact through smart, data-driven marketing. Role: Digital Marketing Expert Experience: 3+ years Industry: E-commerce, FMCG, Online Retail What You’ll Do: Plan & execute high-impact digital campaigns for product launches & promotions. Drive sales growth via SEO/SEM, paid ads, influencer marketing & social media . Use tools like Google Analytics & Meta Ads Manager for tracking & optimization. Conduct customer segmentation & deep behavior analysis to fine-tune targeting. Collaborate with product & tech teams for integrated marketing strategies. Be the digital marketing lead & advisor for our in-house marketing team. What We’re Looking For: Minimum 3 years of digital marketing experience (e-commerce/startup background is a plus). Proven track record in performance marketing & product campaigns . Expertise in Google, Facebook, Instagram ads & analytics tools. Creative + data-driven mindset. Leadership potential to guide and scale digital efforts. Why Join Kapra Daily? Be part of a dynamic startup revolutionizing grocery shopping in Kerala . Take full ownership of digital strategy for new launches. Work with an energetic, visionary team. Enjoy competitive pay + growth opportunities . Job Types: Part-time, Contractual / Temporary, Freelance Pay: ₹10,000.00 - ₹15,000.00 per month Benefits: Leave encashment Schedule: Day shift Supplemental Pay: Overtime pay Shift allowance Work Location: In person