Digital Marketing Specialist

We are seeking a results-driven Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns across various channels. The ideal candidate will be passionate about driving growth through data-driven strategies and creative execution.

Key Responsibilities

• Develop and execute digital marketing campaigns across SEO/SEM, email marketing, social media, and display advertising.
• Create engaging content for the company website, blog, and social media platforms.
• Manage and optimize the company’s presence on platforms including Google Ads, Facebook, Instagram, and LinkedIn.
• Track and analyze campaign performance, providing detailed reports with actionable insights.
• Collaborate with internal teams to enhance user experience and maximize conversion rates.
• Stay up to date with the latest digital marketing trends, tools, and competitor strategies.
• Utilize tools such as Google Analytics and other relevant platforms to measure and optimize performance.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 2 years of experience in digital marketing.
• Strong understanding of Google Ads, Google Analytics, SEO/SEM, and social media marketing.
• Experience with marketing automation tools (e.g., HubSpot, Mailchimp) is an asset.
• Excellent analytical, communication, and organizational skills.

Job Type: Full-time

Benefits:

• Health insurance
• Provident Fund

Experience:

• Digital marketing: 2 years (Preferred)

Work Location: In person