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Bit Canny Technologies Pvt. Ltd.
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Digital Marketing Specialist

Digital Marketing Specialist

Bit Canny Technologies Pvt. Ltd.

0 years

3 Lacs

India

Posted:1 month ago| Platform: GlassDoor logo

Apply

Skills Required

marketing strategies content schedule consistency messaging analyze report metrics engagement management targeting service design storytelling

Work Mode

On-site

Job Type

Full Time

Job Description

Job Responsibilities of Digital Marketer:

Develop and execute social media strategies aligned with business goals, target audience interests, and current market trends.
Create, curate, and publish engaging content (text, images, videos) tailored for each platform (Facebook, Instagram, X, LinkedIn, etc.).
Manage social media accounts: schedule posts, maintain brand voice, and ensure consistency in messaging and visuals.
Monitor, analyze, and report on key social metrics (reach, engagement, clicks, conversions), using insights to refine strategies and maximize ROI.
Engage with users: respond to comments, messages, and reviews promptly; foster positive community interactions.
Run paid social advertising campaigns, including budget management, audience targeting, and performance optimization.
Collaborate with cross-functional teams (marketing, sales, customer service, design) for cohesive brand storytelling and integrated campaigns.
Track industry trends, competitor activity, and new platform features, adapting tactics for optimal performance and relevance.
Manage online reputation, addressing negative feedback, and leveraging influencer and brand advocate relationships.
Maintain editorial calendars and ensure timely campaign execution.

Job Type: Full-time

Pay: From ₹25,000.00 per month

Benefits:

Paid sick time
Provident Fund

Schedule:

Day shift
Fixed shift
Monday to Friday
Weekend availability

Work Location: In person

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