Digital Marketing Specialist

Job Description – Digital Marketing Specialist

Position: Digital Marketing Specialist
Location: Remote / Part Time
Experience: . 3-4 Years
Company: Ascure Technologies
Industry: IT Services & Consulting

Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across multiple channels (SEO, SEM, social media, email marketing, PPC).
• Manage social media presence (LinkedIn, Twitter, Instagram, Facebook) and increase engagement with international B2B audiences.
• Perform SEO audits, keyword research, and on-page/off-page optimization to improve search rankings.
• Run and monitor Google Ads, LinkedIn Ads, Instagram Ads, and social media campaigns to generate high-quality leads.
• Create, manage, and analyze email marketing
• Collaborate with design and content teams to create marketing assets (blogs, landing pages, case studies, graphics, videos).
• Track and report performance using Google Analytics, Search Console, and other reporting tools.
• Research competitors and industry trends to suggest new growth opportunities.

Required Skills:

• Strong knowledge of SEO, SEM, PPC, Social Media Marketing, and Content Marketing.
• Hands-on experience with Google Ads, Facebook Ads, LinkedIn Ads.
• Proficiency with Google Analytics, Tag Manager, and Search Console.
• Knowledge of marketing automation tools (HubSpot, Zoho Campaigns, Mailchimp).
• Experience in B2B IT services marketing is a strong advantage.
• Excellent written and verbal communication skills.
• Ability to create data-driven strategies and deliver measurable ROI.

Preferred Skills (Nice to Have):

• Experience with WordPress / CMS platforms for content updates.
• Experience with All social media ( Instagram , Linkedin, twitter)
• Basic knowledge of graphic design tools (Canva, Photoshop, Figma).
• Familiarity with CRM platforms (Zoho, HubSpot, Salesforce).
• Understanding of content SEO for technical blogs.
• Undestanding of GTM and Market Growth strategies

Job Types: Part-time, Freelance

Pay: From ₹400.00 per hour

Work Location: In person