Digital Marketing & SEO Executive

About Us: Igniting Possibilities in Data

Welcome to TagX, where we don't just handle data; we transform it into possibilities. We are a trailblazing force in the realm of specialized data and generative AI services, navigating the intricate landscapes of AI and analytics with precision and flair.

Job Overview

We are seeking a motivated and results-driven Digital Marketing Specialist with over 1 year of experience or freshers in lead generation and content creation. The ideal candidate will have a strong understanding of digital marketing strategies, excellent writing skills, and the ability to generate high-quality leads that drive business growth.

Responsibilities

• Conduct keyword research and implement SEO strategies.
• Optimize website content, landing pages, and blog posts.
• Monitor site performance using Google Search Console and Analytics.
• Improve site structure, page speed, and Core Web Vitals.
• Conduct on-page and off-page SEO audits.
• Build quality backlinks.
• Track keyword rankings and prepare performance reports.
• Content Creation: Create and distribute engaging content, including blogs, infographics, and social media posts, to drive traffic and generate leads.
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Insta, LinkedIn, Facebook etc.)
• Be actively involved in SEO efforts (keyword research)

🔹 Lead Generation via LinkedIn Marketing:

Responsible for creating and managing targeted LinkedIn campaigns to identify and engage potential clients. Must be proficient in LinkedIn tools with a proven ability to generate quality leads and optimize outreach strategies.

🔹 Lead Generation via Email Marketing:

Plan and execute email campaigns to generate and nurture leads. Involves audience segmentation, content creation, and performance analysis. Experience with email tools and best practices in email outreach is essential.