Digital Marketing Manager

0 years

1 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Objective & Kay Responsibilities –

Developing Digital Marketing Strategies - Create and implement comprehensive digital marketing strategies to drive online traffic to the company’s website or social media pages, and generate leads and sales.

Managing Online Presence- Manage the company’s online presence and brand across all digital channels, including website, social media platforms, email, and display advertising campaigns.

Content Management- Coordinate with content creators to ensure consistent brand voice and messaging across all digital platforms. This may include overseeing content creation, editing, and publishing.

SEO and SEM- Optimize content for search engines (SEO) and manage pay-per-click (PPC) campaigns to ensure maximum visibility and effectiveness.

Social Media Management- Develop and implement social media strategies (Facebook, Twitter, Instagram, LinkedIn, etc.) to increase brand awareness and engagement. Monitor and analyze social media metrics to measure the success of campaigns.

Email Marketing- Design and implement email marketing campaigns to nurture leads and engage existing customers. Monitor and optimize email campaigns for effectiveness.

Analytics and Reporting- Use web analytics tools (such as Google Analytics) to monitor the performance of digital marketing campaigns. Prepare and present regular reports and insights to management.

Budget Management- Manage digital marketing budgets effectively, allocating resources to different channels and campaigns to achieve maximum ROI.

Staying Updated- Stay updated with the latest trends and best practices in online marketing and measurement. Continuously learn and experiment with new digital marketing tactics and tools.

Overall, a Digital Marketing Manager plays a crucial role in driving the company’s digital strategy forward, ensuring that all digital channels work together cohesively to achieve marketing goals and business objectives

Qualifications –

· Degree or Diploma in any discipline (MBA preferred)

Skills –

· Knowledge of computer

· Good communication skill

Experience –

· Freshers may also apply

· Preference will be given to candidates with a proven track record in digital marketing.

Job Types: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Commuter assistance
  • Internet reimbursement
  • Leave encashment
  • Paid sick time

Work Location: In person

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