Digital Marketing Manager

Social Media & Digital Content Marketing Manager

Location: Jaipur, India
Company: Uplatz – A leading global IT training & EdTech platform

About Us

Uplatz is a fast-growing EdTech company offering high-quality technology training to learners worldwide. We’re on a mission to make tech skills accessible, affordable, and career-focused. We’re looking for a Social Media & Digital Content Marketing Manager based in Jaipur who can create, manage, and optimize our content and ad campaigns across platforms — using the latest AI and creative techniques to stay ahead.

Key Responsibilities

• Social Media Management: Plan, create, and schedule engaging content across Instagram, LinkedIn, Facebook, and X (Twitter).
• YouTube Channel Growth: Script, edit, upload, and optimize YouTube content for reach and engagement.
• AI-Driven Content Creation:
• Use AI-based video and image generation tools to create and enhance marketing assets.
• Produce short-form videos, reels, explainer videos, thumbnails, banners, and infographics.
• Paid Advertising:
• Plan, launch, and optimize campaigns on Google Ads and Meta Ads.
• Manage budgets, A/B testing, and conversion tracking.
• Improve ROI with data-driven targeting and creatives.
• Creative Design: Create visually appealing and brand-aligned content using professional design and editing software.
• Analytics & Strategy: Monitor performance metrics, generate reports, and adjust strategies for better results.
• Trendspotting: Stay ahead of social media trends, ad formats, and AI content creation innovations.

Requirements

• 2+ years of experience in social media management and digital marketing.
• Proven track record in running and optimizing Google Ads and Meta Ads campaigns.
• Strong skills in video editing and animation.
• Knowledge of YouTube SEO and audience growth strategies.
• Proficiency with AI-powered video and image creation tools.
• Strong copywriting and creative storytelling ability for content Marketing on social media

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Expected Start Date: 01/09/2025