Digital Marketing Manager

Job Description

Digital Marketing Operations : · Assist in the implementation and coordination of digital marketing campaigns. · Monitor and track campaign performance metrics, ensuring alignment with brand goals. 2. Website Management : · Update and maintain the company website, preferably using WordPress. · Ensure the website remains optimised, user-friendly, and aligned with SEO best practices. 3. Social Media Oversight : · Oversee and review social media content, ensuring posts reflect the brand voice and strategy. · Monitor engagement and report on performance analytics. 4. Performance Marketing : · Coordinate basic paid media campaigns (e.g., Google Ads, social media ads). · Analyse performance data to suggest improvements for ROI. 5. Content Planning and Management : · Develop and implement content calendars in collaboration with the team. · Assist in crafting compelling and relevant content across platforms. 6. Account and Stakeholder Management : · Collaborate with internal teams and external partners to ensure cohesive messaging and campaign delivery. · Act as a point of contact for digital marketing-related tasks. 7. Brand Strategy Implementation : · Support the execution of brand strategies to maintain consistent messaging and aesthetics. · Work closely with the marketing team to align digital efforts with overall brand objectives. 8. Basic SEO Knowledge : · Conduct keyword research and assist in optimising content for search engines. · Monitor SEO performance and recommend enhancements. 9. Collaboration with Leadership : · Work directly with the MD and CMO to execute digital marketing strategies in line with the company’s vision. · Provide updates and insights on digital marketing performance and opportunities for growth. Job Type: Full-time Schedule: Day shift Work Location: In person