Digital Marketing Manager

2 years

2 Lacs

Posted:3 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Padmaja Hospital, a leading healthcare provider in Hyderabad, is urgently hiring an experienced Digital Marketing Manager to lead our online marketing efforts. The ideal candidate must have strong hands-on experience in managing Google Ads, Facebook Ads, and Instagram Ads, along with a strategic mindset to drive patient engagement, lead generation, and brand awareness.

Key Responsibilities:

  • Plan, execute, and optimize Google Search, Display, YouTube, and Performance Max campaigns.
  • Create and manage paid campaigns on Facebook and Instagram Ads Manager.
  • Monitor ad performance metrics (CTR, CPC, ROAS) and make data-driven optimizations.
  • Design and implement strategies to increase website traffic, patient inquiries, and appointments.
  • Manage SEO basics, social media posts, and email campaigns as needed.
  • Coordinate with the design team for ad creatives, videos, and landing pages.
  • Stay updated with the latest digital marketing trends, algorithms, and tools.
  • Generate and present weekly/monthly performance reports.

Required Skills:

  • 2+ years of proven experience in managing Google Ads, Facebook Ads, and Instagram Ads.
  • Hands-on experience with tools like Google Analytics, Tag Manager, and Meta Business Suite.
  • Strong knowledge of ad copywriting, targeting, bidding, and conversion tracking.
  • Excellent communication and team coordination skills.
  • Experience in healthcare marketing is a plus.

Job Type: Full-time

Pay: From ₹20,000.00 per month

Work Location: In person

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