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Company Description AIS Technolabs Pvt Ltd. is an Award Winning Web & Mobile App Development company providing unique and customized IT solutions to clients worldwide since 2011. We serve over 8,537 clients across 39+ countries, helping startups, small businesses, digital agencies, and large enterprises achieve their transformation objectives. With a team of 520+ experienced professionals, we specialize in innovative and tailored web and mobile solutions that ensure on-time delivery and surpass client expectations. Our expertise spans Web Application Development, Mobile Application Development, UX/UI Design Services, Cloud and DevOps, Digital Marketing, and more. Experience: 4+ years Work Location: Ahmedabad Salary - Upto 70K (can go upto 1lac for good fit) Key Responsibilities β Planning, briefing, development & implementation of digital marketing strategy / campaigns across digital media β Understanding how to use all research and lead generation tools available including Internet sources such as social and business media β Developing a digital marketing resource with combined skill sets across all areas of digital including SEO, content production, PPC, retargeting, email marketing, affiliate marketing, online PR, quality link building, social media advertising, social media campaigns and conversion optimization β Analysis and presentation of digital marketing results β Achieve effective web-based marketing that allows the business to generate & sell leads β Deliver campaigns on time and to a high standard β Improve performance through reporting & analytics ο»Ώ Key Requirements : The ideal candidate will be educated to degree level and have in the region of 4 years' experience in a digital marketing environment, especially in a digital lead generation context. Other key requirements will include: β End to end lead generation, specifically into Organic and SEO β Team leading experience would be added advantage β Clear understanding of Cost per lead (CPL) β A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, SEO, Social Media, Email Marketing, Affiliates & Google Analytics β Resource management experience β Ability to liaise at Board Level with both internal and external stakeholders β Understanding of customer segmentation β Ability to manage multiple projects and deadlines with ease β Experience working with external agencies and managing the creative process through from briefing to implementation β Experience managing websites within WordPress with a knowledge of HTML Show more Show less
