Digital Marketing Manager

Job Description

LUMOSIQUE is looking for an experienced digital marketing manager to manage and grow our D2C brand website lumosique.com , You would also be required to oversee and manage marketing and operational aspects. This role is perfect for someone eager to work in a start-up environment. You will have the opportunity to experience rapid growth in a mission-driven company and to work with a dynamic, young team in a fast-moving environment. Take ownership of the D2C website growth and be accountable for developing sales and growth plan (along with agency ) and deliver on volume and market share across platforms. Should have good knowledge of Shopify and plug-ins. Responsible for managing digital ads across Brand Website, FB/Instagram, Google (Adwords ) etc. Identify opportunities on the platforms i.e. promotions, sales, events, changes in the listing, change in focus of the platform, etc Leading and planning product launches including listing, advertising and visibility.. Responsible for brand visibility on the website through paid and non-paid initiatives. Coupons, Discounts, Display Advertising, Agency support will be provided for performance marketing. Closely monitor page views, conversions, RoAS, Repeat Purchases, CAC, CLV and other key website metrics. Managing inventory and co-ordinating with the logistics team to ensure 0 stock out. Define content and ad creative needs, work with the Design team to help develop best in class advertising creatives, landing pages and banners Manage CRM for the brand website including maintaining customer data and driving conversion/ repeat purchase through E-Mailers, Whatsapp etc. Good understanding of SEO and latest developments in search marketing. Job Type: Full-time Benefits: Cell phone reimbursement Schedule: Day shift Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred) Location: Noida, Uttar Pradesh (Required) Willingness to travel: 100% (Preferred) Work Location: In person