Digital Marketing Manager / Digital Marketing Special

5 years

3 - 4 Lacs

Posted:3 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Title: Digital Marketing Manager / Digital Marketing Specialist
Location:Bhopal
Job Type: [Full-Time]
Experience Level: [5 Years Plus]

CTC :- 420000 per annum

About the Role:

We are seeking a results-driven and creative Digital Marketing professional to join our team. You will be responsible for planning, executing, and optimizing our digital marketing campaigns across various online channels. The ideal candidate has a strong grasp of current marketing tools, strategies, and best practices.

Key Responsibilities:

  • Plan and execute digital marketing strategies including SEO/SEM, email, social media, and display advertising campaigns
  • Manage and grow the company’s presence on social media platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, YouTube)
  • Perform ongoing keyword research and optimize content for SEO
  • Analyze and report on the performance of digital marketing campaigns using tools like Google Analytics, Google Ads, and Meta Ads Manager
  • Create and manage content for digital campaigns, including website content, blogs, and promotional material
  • Collaborate with internal teams (content, design, sales) to create integrated marketing strategies
  • Monitor competitors, market trends, and industry developments
  • Stay up to date with the latest digital marketing trends and tools

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or a related field (preferred)
  • Proven experience in digital marketing or a similar role
  • Hands-on experience with SEO/SEM, Google Ads, Facebook/Instagram Ads, email marketing, and social media management
  • Knowledge of marketing automation tools (e.g., HubSpot, Mailchimp, Zoho) is a plus
  • Strong analytical skills and data-driven thinking
  • Excellent written and verbal communication skills
  • Basic knowledge of HTML/CSS is a bonus

Nice to Have:

  • Certifications in Google Ads, Google Analytics, HubSpot, or Facebook Blueprint
  • Experience with tools like Canva, WordPress, Hootsuite, SEMrush, or Ahrefs
  • Creative mindset and design sense for working with content and graphic teams

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

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