Digital Marketing Manager

2 - 4 years

1 - 4 Lacs

Posted:7 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Dayasagar Group

Since 2019, Dayasagar Group has been redefining excellence in real estate by creating smart, sustainable, and elegant living spaces. We are committed to delivering top-tier lifestyle experiences through our premium residential projects such as New Naroda and the luxurious Mahua Pro Villa Project. Our mission is to blend modern design with natural living to set new benchmarks in Gujarat’s real estate industry.

Role Overview

We are looking for a Marketing Manager with 2–4 years of experience in real estate marketing to lead, plan, and execute strategic marketing campaigns that drive brand awareness, lead generation, and customer engagement.
The ideal candidate will be proficient in digital marketing tools, social media management, and campaign performance tracking, while also bringing creativity and analytical thinking to the team.

Key Responsibilities

  • Develop and implement marketing strategies for residential and premium villa projects.
  • Plan and execute digital, print, and outdoor marketing campaigns.
  • Manage social media platforms and create engaging, high-quality content.
  • Handle Meta Ads (Facebook & Instagram) and Google Ads for brand promotion and lead generation.
  • Manage WhatsApp Business API campaigns and automate communication flows.
  • Oversee CRM system for lead tracking, follow-ups, and performance analysis.
  • Collaborate with the Sales Team to ensure quality lead flow and conversion tracking.
  • Coordinate with advertising agencies and vendors for smooth campaign execution.
  • Identify and collaborate with influencers for online branding initiatives.
  • Plan and manage the social media calendar with engaging campaigns and contests.
  • Conduct market research on competitors, pricing, and customer trends.
  • Prepare and monitor marketing budgets, track ROI, and present performance reports.
  • Drive innovative campaigns to enhance customer experience and brand positioning.

Requirements

  • Bachelor’s or Master’s Degree in Marketing, Business Administration, or a related field.
  • 2–4 years of proven experience in real estate marketing (mandatory).
  • Strong expertise in digital marketing and brand communication.
  • Proficient in the following tools and platforms:

✅ Meta Ads Manager (Facebook & Instagram)
✅ Google Ads✅ WhatsApp Business API✅ CRM software (lead tracking & automation)✅ Social Media Management tools (Meta Business Suite, Hootsuite, Buffer, etc.)✅ Influencer Marketing & Collaboration tools

  • Excellent communication, presentation, and coordination skills.
  • Ability to manage multiple projects and meet tight deadlines.
  • Proficiency in MS Office, Excel, and marketing analytics tools.

What We Offer

  • Competitive salary with performance-based incentives.
  • Opportunity to work on premium and landmark real estate projects.
  • A creative, dynamic, and growth-driven work environment.
  • Scope for career advancement within a rapidly growing organization.

Job Type: Full-time

Pay: ₹13,805.42 - ₹35,734.35 per month

Benefits:

  • Cell phone reimbursement
  • Leave encashment
  • Paid time off

Work Location: In person

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