6129 Digital Marketing Jobs - Page 30

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Skill required: Marketing Operations - Operations Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Promotions and POS Marketing Advisor leads the development, execution, and optimization of promotional campaigns and POS marketing strategies for client operations. This role ensures that promotional initiatives align with client business objectives, drive customer engagement, and enhance in-store experiences.Role requires Digital Marketing Ads & Promotion creation/designAn area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. It involves the responsibility of ensuring that business operations are efficient in terms of using as few resources as needed and effective in terms of meeting customer requirements What are we looking for Technical Skills: Advanced knowledge of marketing and POS management tools.Strong analytical skills to evaluate campaign performance and customer behavior.Expertise in retail marketing and promotional strategy.Proficiency in Microsoft Office Suite and data visualization tools.Core Competencies:Strategic Thinking:Ability to align marketing initiatives with business goals.Customer-Centric Approach:Focus on delivering value and enhancing customer experience.Leadership:Ability to lead cross-functional teams and manage complex projects.Collaboration:Build strong relationships with stakeholders and external partners.Problem-Solving:Proactively identify challenges and deliver effective solutions.Proven track record of managing successful promotional campaigns and POS strategies.Experience in collaborating with cross-functional teams and external agencies. Roles and Responsibilities: . Strategic Campaign Development:Design and implement promotional campaigns that align with client marketing and sales objectives.Collaborate with product, sales, and digital teams to ensure a seamless customer experience.2. POS Marketing Strategy:Develop and execute strategies for POS marketing materials across client retail network.Oversee the creation, production, and distribution of POS materials, ensuring consistency with client brand guidelines.3. Performance Analysis:Monitor and evaluate the effectiveness of promotional and POS marketing initiatives.Leverage data and customer insights to refine strategies and improve ROI.4. Stakeholder Collaboration:Work closely with regional managers, marketing teams, and external agencies to deliver impactful campaigns.Act as a key advisor on POS marketing best practices and innovations.5. Budget and Resource Management:Manage budgets for promotional campaigns and POS materials, ensuring cost efficiency and high-quality output.Negotiate with suppliers and agencies to achieve optimal results within budget constraints.6. Compliance and Innovation:Ensure all marketing initiatives comply with regulatory requirements and client sustainability goals.Identify and implement innovative POS marketing trends and technologies. Qualification Any Graduation

Skill required: Marketing Operations - Creative Design Designation: Content Development Senior Analyst Qualifications: Any Graduation Years of Experience: 5-8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do "The Creative lead would partner and lead a team of thinkers and doers; with an ability to bring design and content together seamlessly thus help in rendering meaningful solutions to given business challenges. The lead would be accountable for driving relationships and creative outcomes from global and local stakeholders with an objective to deliver effective local design renditions and campaigns. Role requires Digital Marketing Ads & Promotion creation/designBachelors degree or relevant fine arts/design degree Minimum 8-12 years of experience as a design lead or a similar profile Proficiency of Adobe Creative Suite, Microsoft Office, InDesign, Illustrator, CDR, Premiere Pro After Effects, Photoshop, Adobe experience manager on both PC and Mac platformsCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes.Must have an experience of handling teams both design and copyMust have an experience in relationship managementMust have a deep understanding of working across the globe in different platforms and formats." What are we looking for "Problem-solving skillsStrong interest in Graphic Design, Print design, motion graphic design, entertainment and technologyTech savvyLove for great design a plusAbility to think on your feet and anticipate issues before they happenMust be able to thrive and excel in a fast-paced, heavy volume environment; adapting to quickly changing demands and deadlines while keeping a professional attitudeDetail-oriented with the ability to interface with all internally and the creative community as well as all levels of global stakeholders " Roles and Responsibilities: "Inspiring creativity throughout all design work (print, digital etc.) and ensure that the design team is aware of trends & improvement in both techniques and technology that are relevant to the business and assessing which will contribute to the business and its clients. Work closely with copywriters to have a good alignment of copy and designAccountable for end-to-end orchestration to ensure delivery of artworks from the pertinent stakeholder Extracting relevant assets from Library and providing them to internal team for further image correction, renditions etc. Driving clear objective of service adoption and best practice guidance at global and local marketsManage the graphic requests system and verify the accuracy of the request, and coordinate with scheduling, finishing and designers. Communicate any timely updates or changes with all stakeholders.Regularly monitor production program, for possible new requests and communicate to creative leads any potential new, updated or revised design requests. Key component of overseeing production; candidate will handle heavy volume, fast turnaround of deliverables for all requests.Coordination touchpoint with strategic agencies, as well as with global stakeholders from the clients endQuality control and improvement of design output. Ensure that the quality of work meets the project requirement. Maintain communication and cordial relationship between design and other departments within the organization." Qualification Any Graduation

Job Title :CDP Consultant + Consultant + Strategy & Consulting Global Network Song Management Level :09 - Consultant Location :Mumbai, Bangalore, Gurgaon, Hyderabad, Pune Must have skills :Customer Data Platform, Adobe Experience Platform, Digital Audience Management Good to have skills :Salesforce Marketing Cloud, Tealium Job Summary :As a Digital Marketing Platform Consultant, you will be responsible for designing, building, and implementing strategies to enhance business performance using Customer Data Platforms and other digital marketing tools. Your typical day will involve working with clients to solve customer-facing challenges in sales, service, and marketing, and developing solutions to meet those requirements. Roles & Responsibilities : Conduct assessment of clients current data management and Customer Data Platform (CDP) capabilities. Provide recommendations on optimizing the current stack and develop use cases to improve utilization. Gather business requirements and strategize and build clients digital marketing data management program that delivers high-performance profiles for segmentation, personalization & activation across digital channels. Identify different data sources, approaches to enrich customer profiles/segments in CDP and define use cases across multiple channels/destinations. Design data cleaning, transformation, and integration approach from various data sources into CDP. Evaluate and recommend new ways of data management through CDP and how it connects into the broader marketing technology landscape (campaign management and insight generation). Work as a BA or a functional consultant as part of CDP implementation. Plan, design, implement & integrate CDP solutions such as Adobe Experience Platform RT CDP and work with partners to leverage various data management capabilities offered by these solutions. Understand and convey the impact of regulations like CCPA, GDPR and clients own internal or industry regulation on data gathering and management. Guide towards privacy by design, consent management for customer profile activation across digital marketing channels. Understand and design integrations (including API-based/file-based integrations) between tools/platforms of different vendors/MarTech/AdTech components/data sources. Stay abreast of MarTech landscape & engage ecosystem players/vendors to ensure best-in-class digital audience management capabilities for clients. Propose and conduct pilots as needed. Professional & Technical Skills : Must Have Skills: Proficiency in Customer Data Platform, Adobe Experience Platform, Digital Audience Management. Strong understanding of marketing processes, data management, data strategy, data integration, marketing & advertising technologies, and their integrations with other technologies. Experience in developing and maintaining digital marketing data management programs. Experience in debugging and troubleshooting digital marketing platforms. Experience in working with marketing technology solutions such as Salesforce Marketing Cloud, Tealium. Additional Information : The ideal candidate will possess a strong educational background in business administration or a related field, along with a proven track record of delivering impactful solutions using digital marketing platforms. This position is based at our Mumbai, Bangalore, Gurgaon, Hyderabad, or Pune office. About Our Company | Accenture Qualification Experience :Minimum 5 years of experience is required Educational Qualification :Master of Business Administration / Post Graduate Diploma in Management, Marketing platform Certifications such as Adobe Experience Platform, Salesforce Marketing Cloud, Tealium

Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Accenture is a trusted, innovative, comprehensive, and experienced partner to leading platform companies. The Trust and Safety offering within Accenture Operations helps keep the internet safe and helps platform companies accelerate, scale, and improve their businesses.Content moderators serve as an important line of defence by helping improve the quality and safety of online content while gaining hands-on job experience. You will deliver value to our clients, while making a larger impact on society.You will be responsible for analysing and reviewing user profiles, audio, videos, and text-based content and/or investigating, escalating and/or resolving issues that are reported by users or flagged by the system. Due to the nature of the role, the user may be exposed to flashing lights or contrasting light and dark patterns.Content moderation is meaningful work that helps keep the internet safe. It may also be challenging, at times. In the context of this role, individuals may be directly or inadvertently exposed to potentially objectionable and sensitive content (e.g., graphic, violent, sexual, or egregious). Therefore, content moderators need strong resilience and coping skills. We care for the health and well-being of our people and provide the support and resources needed to perform their job role responsibilities. Active participation in Accentures well-being support program, designed specifically for the Trust & Safety community, provides valuable skills to promote individual and collective well-beingReviewing of photos, videos, and text-based content and make judgments as to whether reviewed content is in violation of our Clients terms of services. The content may cover may be sensitive in nature. Ensuring every piece of content in violation of clients terms of services is accurately identified and flagged for action in a timely manner. What are we looking for The following skills are required to perform this role-Strong coping, emotional resilience, and stress-management skillsAbility to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policiesStrong attention to detailComfort synthesizing and analyzing information from multiple streamsStrong critical thinking and decision-making skillsBasic internet research skillsExcellent comprehension, communication, and English language skills Deep familiarity and passion for the internet, internet platforms, E-Commerce and internet culture High affinity and cultural awareness of political and social situations regarding the relevant market and region that will be supported.Ability to work well individually and as part of a team.Ability to work differing rotations/shifts and non-standard work hours.FlexibilityBe a team player and value cohesiveness.Be flexible to cater to changing business needs in a fast-paced environment.Be aware of social trends, political situations, current affairs etc.Analytical Thinking to think and apply multiple rules thus deriving at best solution. Basic Excel/Google suite knowledge to navigate and update certain information Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts from OfficeCandidate should reside within Accenture transport boundary for the site Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Primary point of contact to stakeholders for MCM Campaign executionMaintain and communicate project plans, manage status meetings and updatesLiaison for supporting functions:digital production, IT, fulfillment, call center, etc.Ensure deliverables follow standards (cookbooks, metrics tagging, standard consent language, etc)Campaign reporting activities, including measurement planning, post launch monitoring, campaign report delivery and communication to key stakeholdersGlobal Engage with International MCM Operations to ensure seamless delivery of global programs to the regionsAt least 4-9 years experience in the following field (level of experience requirements will vary by brand they interface with) Project management Worked in international projects in the capacity of PM Internet Information technology B2C & B2B portal environment Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following:Content Management Exposure in creation of web content for cross functional entities Database management Understand the concept of consumer data being captured in a backend database. Reporting and Tracking Exposure to analyzing web traffic reports using different tracking tools Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, Marketing What are we looking for Content managementDigital MarketingProgram Project ManagementWritten and verbal communicationAbility to meet deadlinesProcess-orientationAbility to manage multiple stakeholdersAbility to handle disputesDigital Marketing Analytics Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for Stakeholder Management:Excellent communication and interpersonal skills to effectively engage with client stakeholders, technical teams, and leadership.Resource Coordination:Ability to allocate and manage project resources efficiently, ensuring optimal team performance and productivity.Problem-Solving:Strong analytical and problem-solving skills to address project challenges and make data-driven decisions. Team Leadership:Experience in leading cross-functional teams, fostering collaboration, and promoting a positive team culture.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership Roles and Responsibilities: Project Planning and Requirement Gathering:Collaborate with client stakeholders, technical leads, and campaign developers to define project/campaign scope, objectives,deliverables,and timelines.Create comprehensive project plans, outlining tasks, dependencies, resource requirements, document, and track updates regularly. Ensure request submitted by Clients are complete and accurate before assigning it to Campaign Developers.Stakeholder Communication:Act as the primary point of contact for all project-related communications.Regularly engage with client stakeholders to provide updates on project progress, gather feedback, and manage expectations.Resource Management:Allocate project and campaign tasks to campaign developers and technical leads based on their expertise and availability. Ensure that team members have the necessary resources and support to fulfil their responsibilities effectively.Risk Assessment and Mitigation:Identify potential project risks and issues, both technical and non-technical, and develop mitigation strategies to minimize their impact on project success.Post Implementation Review:Ensure Deliverables meet the highest standards of quality, adhering to best practices and client requirements. Conduct thorough testing and review processes before deliverables are shared for client review and approval. Ensure feedbacks are well documented and communicated to Developers/ Team leads.Marketing Automation Platform Knowledge:Familiarity with Braze, Adobe Experience Cloud or Salesforce Marketing Cloud platforms or equivalent platforms and their respective tools(e.g.,Adobe Campaign,SFMC Email Studio,Journey Builder).Budget and Cost Control:Manage project budgets, track expenses, and control costs throughout the project lifecycle. Work closely with finance teams to ensure project financials align with the approved. Timeline Management:Monitor project timelines,identify potential delays,and implement corrective actions to keep the project on track for timely delivery. Change Management:Manage change requests and scope adjustments throughout the project. Evaluate the impact of changes on timelines, resources, and budgets and obtain necessary approvals.Reporting and Documentation:Provide regular project status reports to client stakeholders, senior management, and other relevant parties. Maintain comprehensive project documentation, including meeting minutes, action items,and project-related decisions. Issue Resolution:Facilitate issue resolution by collaborating with cross-functional teams, identifying root causes Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Digital Content Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for . Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Social Media Strategies Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The social media specialist is responsible for supporting the management of clients day-to-day social media channels and presence to bring to life clients strategy and business priorities. The role includes social content production and publishing, actively engaging with online communities, analysing social media performance, maintaining compliance and administrative processes. What are we looking for -Education:Bachelor s degree in communications, social media, marketing, or a related field.-Experience:oMinimum of 2 years of experience managing social media for a large and complex organization.oProficiency on social media platforms, leveraging them for successful multi-channel campaigns, showcasing strong publishing instincts and a commitment to high-quality output.oStrong editorial skills, capable of transforming long-form material into captivating, thumb-stopping content.oFoundational knowledge of paid social media and understand what constitutes effective social advertising.-Technical proficiency:oWell-versed in usage of various social media platforms, including (but not limited to) X, Instagram, LinkedIn, YouTube, Facebook, etc. and an understanding of the unique features, algorithms, and audience demographics of each platform.oKnowledge of search engine optimization (SEO) and search engine marketing (SEM).oKnowledge of social media analytics tools such as Google Analytics, Facebook Insights, Twitter Analytics, and Hootsuite Insights.oIn-depth knowledge of Sprinklr and Brandwatch to enhance operational efficiency.oStrong familiarity with SynOps, Dotdigital and Aprimo is a requirement. Digital innovation mindset:Digitally curious and an early adopter of technology and solutions to simplify work and deliver more effective and secure communications. Attributes:oStay current with social media best practices, sharing expertise and developments as a social centre of excellence.oExcel in prioritization as a channel lead, distinguishing compelling stories and confidently rejecting unsuitable content.oEngage confidently with stakeholders at all levels, thriving in presentations and building collaborative relationships, particularly with talent attraction partners. Roles and Responsibilities: -Support the development, curation, and management of compelling, social-first content for owned social channels, including short-form copywriting for social posts and banners. -Support the commissioning and production of graphics, videos, and photography for social content, working with both in-house teams and external agencies, while ensuring cost-effectiveness.-Partner with the external communications team and corporate brand & paid media team to develop innovative and engaging campaign activation strategies across global social media channels.-Foster and manage online communities, responding to comments, messages, and inquiries in a timely and professional manner.-Support effective coordination with key stakeholders to manage feedback and ensure compliance across social media activities.-Support the monitoring, analysis, and reporting of social media performance using social media listening tools to measure effectiveness of campaigns and strategies and drive continuous improvement. Increase utilisation of social media tools (Sprinklr, Brandwatch) to enhance engagement strategies and push digital-first mindset. -Ownership of our message bank - ensuring it is current, approved by legal and reflective of business priorities.-Manage team administrative duties, including account verifications, password updates, guideline revisions, opening new accounts, maintaining Global Teams, processing purchase orders, and handling daily budget administration. Qualification Any Graduation

Skill required: Marketing Operations - Quality Management Designation: Digital Content Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn Quality Management, you will be overseeing all activities and tasks needed to maintain a desired level of excellence. This includes the determination of a quality policy, creating and implementing quality planning and assurance, quality control, and quality improvement. What are we looking for . Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Quality Management Designation: Digital Content Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn Quality Management, you will be overseeing all activities and tasks needed to maintain a desired level of excellence. This includes the determination of a quality policy, creating and implementing quality planning and assurance, quality control, and quality improvement. What are we looking for . Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Creative Design Designation: Digital Content Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for . Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Digital Content Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for . Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: BSc/Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Detail orientationStrong analytical skillsAbility to establish strong client relationshipAbility to manage multiple stakeholdersCollaboration and interpersonal skillsBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Salesforce Marketing Cloud Customer Data PlatformStructured Query Language (SQL)React.jsCampaign ManagementCandidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - DesirableOther email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification BSc,Any Graduation

Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Adobe Marketo EngageHTML5Hyper Text Markup Language (HTML)Ability to perform under pressureProblem-solving skillsAbility to work well in a teamProcess-orientationAbility to meet deadlinesProgram Project Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Job Title - GN - SONG - MT - Marketing Automation B2C (Braze) - Senior Manager Management Level: 6-Senior Manager Location: Pune, PDC3B Must-have skills: Sprinklr Good to have skills: Ability to leverage design thinking, business process optimization, and stakeholder management skills. Job Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Conduct marketing, email, social media, web, SEO/SEM, BTL and display advertising campaigns assessment and provide recommendations on optimizing the campaigns and develop use cases to improve utilization. Plan and Design new campaign strategies and strategizing marketing plans across all channels and devices based on campaign performance and insights. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment and clients MarTech/AdTech capability assessment. Provide recommendations on optimizing the MarTech/AdTech stack and develop use cases to improve utilization of existing MarTech/AdTech stack. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Bring your best skills forward to excel at the role: Partner and team with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and end-to-end ownership of proposals. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Professional & Technical Skills: - Relevant experience in the required domain. - Strong analytical, problem-solving, and communication skills. - Ability to work in a fast-paced, dynamic environment. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure. About Our Company | Accenture Qualification Experience: 14 to 16 Years Educational Qualification: Minimum 15 Years of Education

Project Role : Application Developer Project Role Description : Design, build and configure applications to meet business process and application requirements. Must have skills : Adobe Experience Manager (AEM) Sites Good to have skills : NAMinimum 7.5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Developer, you will design, build, and configure applications to meet business process and application requirements. A typical day involves collaborating with various teams to understand their needs, developing innovative solutions, and ensuring that applications are aligned with business objectives. You will engage in problem-solving activities, participate in team meetings, and contribute to the overall success of projects by leveraging your expertise in application development. Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Provide solutions to problems for their immediate team and across multiple teams.- Mentor junior team members to enhance their skills and knowledge.- Continuously evaluate and improve application performance and user experience. Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Experience Manager (AEM) Sites.- Strong understanding of web development technologies such as HTML, CSS, and JavaScript.- Experience with content management systems and digital asset management.- Familiarity with RESTful APIs and integration techniques.- Knowledge of agile methodologies and project management tools. Additional Information:- The candidate should have minimum 7.5 years of experience in Adobe Experience Manager (AEM) Sites.- This position is based at our Bengaluru office.- A 15 years full time education is required. Qualification 15 years full time education

Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Enables a superior brand experience , accelerates responsible growth and creates a secure environmentAccenture is a trusted, innovative, comprehensive, and experienced partner to leading platform companies. The Trust and Safety offering within Accenture Operations helps keep the internet safe and helps platform companies accelerate, scale, and improve their businesses. Content moderators serve as an important line of defense by helping improve the quality and safety of online content while gaining hands-on job experience. You will deliver value to our clients, while making a larger impact on society. Identify the spam content to provide genuine search results. Help the victims to remove their explicit videos / Photographs from global sites. Remove the Personal Identifiable information reported by the user from various search results.Addressing ad blocking through improving ad experiences across the web.Review websites, product listings and merchant center accounts to ensure compliance with the Google Shopping policies and quality standards.Review web pages and tag the Landing Page based on the content on the page for Google to display the right content to the relevant audience.Review YT videos and decide whether it can be monetized.Authorization specialist will work on Trademark related complaints based on the Trademark Policy, counterfeit goods & services either will process the Complainant/TM Authorization or will pushback & escalate the complaints in case we have any grey area cases/concerns. Once the complaint is processed the Trademark will be blocked from the Search Engine. The Content Moderation team focuses on reviewing photos, videos, and text-based content and make judgments as to whether reviewed content is in violation of our Client s terms of services. They review content that may be sensitive in nature. They ensure every piece of content in violation of the clients terms of services is accurately identified and flagged for action in a timely manner. What are we looking for Adaptable and flexible Agility for quick learning Ability to work well in a team Written and verbal communication Ability to meet deadlinesYou will be responsible for analyzing and reviewing user profiles, audio, videos, and text-based content and/or investigating, escalating and/or resolving issues that are reported by users or flagged by the system. Due to the nature of the role, the individual may be exposed to flashing lights or contrasting light and dark patterns. Content moderation is meaningful work that helps keep the internet safe. It may also be challenging, at times. In the context of this role, individuals may be directly or inadvertently exposed to potentially objectionable and sensitive content (e.g., graphic, violent, sexual, or egregious). Therefore, content moderators need strong resilience and coping skills. We care for the health and well-being of our people and provide the support and resources needed to perform their job role responsibilities. Active participation in Accentures well-being support program, designed specifically for the Trust & Safety community, provides valuable skills to promote individual and collective well-being As an Agent, you are responsible to Review content- user profiles, videos, texts, images etc Investigate and apply client policies Escalate and/or resolve the issue that is reported by users or flagged by the system Note- The reported content could be sensitive or of graphic nature Your role requires following responsibilities Review, classify and/or remove content according to client guidelines, using specific tools and channels Understand and remain updated on changing client policies and guideline Stay up to date with any changes on policies/process Investigate, resolve, and relay complex content issues to the broader Trust and Safety team Identify improvement opportunities in workflow and suggest solutions to improve quality and overall efficiency of the process Participate in continuous training programs and workgroup discussions for optimal development in the role Engage in conversation around socially sensitive topics with the purpose of keeping our communities safe Engage in the well being activities Meet desired efficiency established by business Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shiftsThe following skills are required to perform this role- Strong coping, emotional resilience, and stress-management skills Ability to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policies Strong attention to detail Comfort synthesizing and analyzing information from multiple streams Strong critical thinking and decision-making skills Basic internet research skills Excellent comprehension, communication (verbal, written), and (insert language) skills, required to interpret content. Add- any additional language requirement Additional skills- Be a team player and value cohesiveness Be flexible to cater to changing business needs in a fast-paced environment Be aware of social trends, political situations, current affairs etc. QUALIFICATIONS 0 to 1 year/ Fresher Qualification Any Graduation

Skill required: Marketing Operations - Multi Channel Attribution Modelling Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Channel Activation Specialist is responsible for supporting the execution of channel strategies and ensuring seamless activation across multiple sales and distribution channels. This role focuses on driving customer engagement, optimizing channel performance, and collaborating with internal and external stakeholders to deliver on business objectives. The Channel Activation Specialist ensures that all channel activities align with the overall strategy while maintaining a consistent and high-quality customer experience What are we looking for Bachelors degree in Business Administration, Marketing, Communications, or a related fieldExperience3-5 years of experience in channel activation, sales support, or marketing.Experience in managing multi-channel strategies and working with external partners.Familiarity with both digital and traditional activation channels.Proven track record of supporting successful campaigns and initiativesSkills & CompetenciesStrong understanding of channel activation principles and best practices.Proficiency in CRM tools, data analysis software, and project management platforms.Knowledge of digital marketing techniques and tools.Ability to analyze performance data and generate actionable insights.Budget management and resource allocation skills.Excellent communication and interpersonal skills.Strong organizational and project management abilities.Problem-solving skills with a customer-centric approach.Ability to adapt to dynamic market conditions and changing prioritiesCollaborative mindset with a focus on teamwork and relationship-building. Roles and Responsibilities: Support the implementation of channel plans, ensuring alignment with overarching business strategies and customer needs.Collaborate with marketing and sales teams to launch and monitor promotional campaigns and initiatives within the designated channels.Track and analyze channel performance metrics, providing actionable insights to enhance effectiveness and efficiency.Partner with internal teams, external vendors, and distributors to ensure successful activation of channel programs.Manage resources, budgets, and timelines effectively to ensure the smooth execution of channel activities.Gather feedback from customers and partners to identify areas of improvement and innovation in channel execution.Provide guidance and training to channel partners to ensure alignment with brand and operational standards.Ensure all channel activities adhere to regulatory requirements and organizational policies Qualification Any Graduation

Skill required: Delivery - Digital Marketing Analytics Designation: I&F Decision Sci Practitioner Assoc Mgr Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Data & AIIn digital marketing analytics, you will be involved in processes and technologies that enable marketers to effectively evaluate the success and value of their digital marketing initiatives, identify trends and patterns over time and make data driven decisions. What are we looking for Data Science Problem-solving skills Ability to perform under pressure Ability to establish strong client relationship Ability to manage multiple stakeholders Prioritization of workload Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally, interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Qualification Any Graduation

Skill required: Marketing Operations - Content management Designation: Copywriting Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOrganize, categorize and publish content and information using specific tools and channels, for use by different groups and individuals within the organization. What are we looking for Ability to perform under pressureAdaptable and flexibleAgility for quick learningResults orientationAbility to work well in a team Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Role & responsibilities Assist in developing and executing brand management strategies that strengthen the positioning of MM TVs channels and OTT platform. Support the creative development of marketing campaigns for the promotion of news and entertainment content. Monitor market trends and competition to develop insights that enhance brand performance. Collaborate with media, creative, and digital agencies to create impactful advertising campaigns across multiple platforms (ATL, BTL, and digital). Execute integrated marketing campaigns to drive viewership and engagement, aligning with the overall brand strategy. Manage and optimize budget allocations for brand promotion and advertising activities. Coordinate event activations and cross-promotions, both on-ground and digital, to enhance brand presence. Regularly assess the effectiveness of campaigns through data analysis, providing insights and recommendations for future campaigns. Support celebrity management and influencer campaigns to elevate the channels brand image Preferred candidate profile Post-Graduation (MBA/PGDM) in Marketing, Business, Mass Communication, or related fields. 3-6 years of experience in brand management, marketing, or media-related roles (preferably in media, entertainment, or digital industries). Strong understanding of branding principles, consumer insights, and market trends. Creativity and strategic thinking in planning and executing brand-building campaigns. Experience with digital marketing, running digital campaigns is a plus. Excellent communication and organizational skills. Ability to work in a fast-paced environment and handle multiple projects simultaneously

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Loyalty Programme Development Lead is responsible for driving the creation, development, and implementation of Clients customer loyalty programs. This role plays a critical part in shaping and executing strategies that enhance customer engagement, loyalty, and lifetime value. The Loyalty Programme Development Lead will collaborate with cross-functional teams, leveraging customer insights, market trends, and innovative approaches to create differentiated loyalty offerings. This position requires both strategic vision and operational expertise to ensure that Clients loyalty programs meet customer needs, drive business growth, and deliver measurable results.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for Loyalty Program Platforms:Experience with loyalty program management platforms (e.g., Salesforce Loyalty Management,) and customer relationship management (CRM) systems to track and engage with customers.Customer Data & Analytics:Proficient in using data analytics tools (e.g., Tableau, Power BI, Excel) to analyze customer data, identify trends, and inform loyalty strategies.Digital Marketing & Automation Tools:Knowledge of digital marketing platforms (e.g., email marketing tools, mobile apps, SMS marketing) and marketing automation systems to execute targeted loyalty campaigns.Customer Segmentation:Expertise in using customer segmentation techniques and behavioral data to create personalized loyalty initiatives.Project Management:Strong experience with project management tools (e.g., Jira, Trello, or Asana) to manage program timelines, resources, and deliverables.Technology Integration:Experience in integrating loyalty programs with CRM and other marketing technology tools to ensure a seamless customer experience across digital platforms.Strategic Thinking:Ability to develop long-term strategies for customer loyalty, taking into account customer needs, competitive landscape, and business objectives.Customer-Centric Approach:Deep understanding of customer behavior and motivations, with a focus on delivering personalized, relevant experiences that foster loyalty.Analytical Mindset:Strong analytical skills, with the ability to assess data and metrics to measure the effectiveness of loyalty programs and make data-driven improvements.Creative Problem Solving:Innovative thinker, able to find creative solutions to challenges and continuously improve program offerings.Collaboration & Team Leadership:Strong interpersonal skills, with the ability to lead and work collaboratively in cross-functional teams. Proven ability to manage and influence stakeholders.Communication Skills: Excellent communication skills, both verbal and written, with the ability to clearly present strategies, insights, and recommendations to senior leadership and stakeholders.Project Management & Execution:Ability to manage multiple initiatives simultaneously, ensuring deadlines are met and deliverables are achieved to a high standard. Roles and Responsibilities: Loyalty Program Strategy & Development:Lead the development and refinement of Clients loyalty program strategy, ensuring it aligns with business objectives and customer needs. Identify opportunities for innovation and differentiation in loyalty offerings to improve customer retention and engagement.Customer Insights & Segmentation:Utilize customer data and market research to understand customer behaviors, preferences, and pain points. Develop customer segmentation strategies to personalize loyalty programs and improve customer experience across various touchpoints.Cross-Functional Collaboration:Work closely with marketing, sales, customer service, and IT teams to ensure the seamless design and execution of loyalty programs. Foster collaboration across departments to ensure programs are aligned with overall business strategies.Program Design & Implementation:Oversee the design and execution of loyalty initiatives, from concept to launch. This includes developing reward structures, engagement strategies, communication plans, and the overall customer experience journey.Performance Tracking & Reporting:Develop and monitor key performance indicators (KPIs) to track the effectiveness of loyalty programs. Regularly report on customer participation, retention rates, and the ROI of loyalty initiatives, making data-driven recommendations for improvement.Continuous Improvement:Continuously evaluate the success of loyalty programs, gather customer feedback, and identify areas for optimization. Drive enhancements based on customer insights, feedback, and evolving market trends.Technology Integration:Collaborate with IT and digital teams to integrate loyalty programs into Clients digital ecosystem, ensuring the effective use of CRM platforms, mobile apps, and other digital tools to enhance customer engagement.Budget Management:Manage the budget for loyalty programs, ensuring efficient allocation of resources and maximizing the ROI of loyalty initiatives. Qualification Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: Any Graduation,BSc Years of Experience: 5 - 8 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Detail orientationStrong analytical skillsAbility to establish strong client relationshipAbility to manage multiple stakeholdersCollaboration and interpersonal skillsBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS productsparticularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Salesforce Marketing Cloud Customer Data PlatformStructured Query Language (SQL)React.jsCampaign ManagementCandidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - DesirableOther email delivery applicationsDream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation,BSc