Digital Marketing Head

Role Overview

We are looking for a passionate and driven AI Marketing Specialist to join our innovative marketing team. In this role, you will leverage cutting-edge AI tools and data analytics to support marketing campaigns, enhance customer engagement, and drive brand awareness. This is an exciting opportunity for a self-starter looking to grow their career in digital marketing with a focus on artificial intelligence.

Responsibilities

• Assist in the development and execution of AI-driven marketing strategies to optimize customer targeting and engagement.
• Utilize data analytics tools to assess campaign performance and provide actionable insights for improvement.
• Collaborate with cross-functional teams to create compelling marketing content that resonates with our target audience.
• Monitor industry trends and emerging technologies in AI to identify new opportunities for marketing initiatives.
• Support the implementation of marketing automation tools to streamline processes and enhance efficiency.
• Participate in brainstorming sessions to generate creative ideas for new marketing campaigns.

Required and Preferred Qualifications

Required:

• Bachelor’s degree in Marketing, Business, Data Science, or a related field.
• Strong interest in digital marketing and emerging AI technologies.
• Basic understanding of data analytics and experience with marketing tools such as Google Analytics or similar.

Preferred:

• Internship or academic experience in a marketing or data analysis role.
• Familiarity with social media marketing and content creation.
• Understanding of SEO principles and best practices.

Technical Skills and Relevant Technologies

• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
• Experience with CRM software and marketing automation platforms.
• Basic knowledge of programming or scripting languages (e.g., Python, R) is a plus.

Soft Skills and Cultural Fit

• Excellent verbal and written communication skills.
• Strong analytical mindset with a passion for problem-solving.
• Ability to work collaboratively in a fast-paced, team-oriented environment.
• High degree of initiative and enthusiasm for learning and development

Job Types: Full-time, Permanent

Pay: ₹55,000.00 - ₹150,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Experience:

• AI-driven: 10 years (Required)