Digital Marketing Executive

Company Description

Magzest Consultancy Service is a leader in IT solutions, specializing in Recruitment Process Outsourcing (RPO), custom Web and Mobile Application Development, and advanced Digital Marketing solutions. We serve a wide range of clients including startups and large corporations, offering services from recruitment to permanent staffing solutions. Our innovative approach integrates offshore recruiters into our clients' teams to find top-tier talent. Based on a commitment to client satisfaction, Magzest ensures clients meet their strategic goals with efficiency and success.

Role Description

This is a full-time on-site role for a Digital Marketing Executive located in Hyderabad. The Digital Marketing Executive will be responsible for planning and executing digital marketing campaigns, managing social media channels, analyzing web traffic metrics, and producing web content. Additional tasks include collaborating with the marketing team to enhance brand presence and measuring the effectiveness of marketing initiatives.

Qualifications

Plan, implement, and manage digital marketing campaigns across channels like Google Ads, Facebook, LinkedIn, Instagram, etc.

Develop and optimize SEO strategies (on-page and off-page).

Manage social media accounts and create engaging content.

Track, report, and analyze website and campaign performance (Google Analytics, Search Console, etc.).

Collaborate with design and content teams to produce creative assets for ads and promotions.

Manage email marketing campaigns and automation tools (Mailchimp, Zoho, etc.).

Stay up to date with the latest trends and tools in digital marketing.

Support lead generation and brand awareness initiatives.

Monitor competitors and suggest improvements.

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Business, Communications, or related field.

1-3 years of proven experience in digital marketing.

Hands-on experience with Google Ads, Facebook Business Manager, SEO tools (Ahrefs, SEMrush, etc.), and analytics platforms.

Excellent written and verbal communication skills.

Strong understanding of performance marketing, conversion, and online customer acquisition.

Creative thinking and problem-solving abilities.

Basic knowledge of design tools like Canva, Photoshop (optional but preferred).