Digital Marketing Executive

Job Summary: We are seeking a proactive and skilled Social Media & Digital Marketing Executive to manage all aspects of our digital presence. The ideal candidate will independently handle social media management, international SEO (across 80+ countries), WhatsApp campaigns, and email marketing, aligning all efforts to build brand visibility and generate leads globally. Key Responsibilities:Social Media Marketing:Plan, create, and manage content calendars for platforms like LinkedIn, Instagram, Facebook, YouTube, and Twitter. Design and execute engaging campaigns to grow followers and engagement. Monitor analytics and performance insights to optimize content strategy. Coordinate with the design team (if any) or use design tools (e.g., Canva) to create graphics and creatives. International SEO (Search Engine Optimization):Conduct keyword research for targeted markets in different regions. Optimize website content and structure for search engines across 80+ countries. Build backlinks and handle technical SEO with internal or external support. Monitor SEO performance using Google Search Console, Analytics, SEMrush, Ahrefs, or similar tools. WhatsApp Marketing:Create and manage targeted broadcast campaigns. Build and maintain segmented contact lists. Use WhatsApp Business API or third-party platforms to automate and analyze outreach. Email Marketing:Design and send newsletters and promotional emails. Manage mailing lists and segment audiences by region and buyer profile. Monitor open rates, click-through rates, and conversions; refine strategy accordingly.