Digital Marketing Executive

Company Description

GenesisCipher Labs is an innovative FinTech infrastructure startup focused on creating secure blockchain protocols. These include stablecoins, oracles, and payment systems aimed at promoting financial transparency, decentralization, and accessibility. The company is dedicated to building cutting-edge solutions that empower individuals and businesses in the financial ecosystem. By combining technological expertise with a mission-driven approach, GenesisCipher Labs is transforming the way global finance operates.

Role Description

This is a remote contract role for a Digital Marketing Executive. The Digital Marketing Executive will oversee and implement marketing campaigns, create engaging web content, manage social media strategies, and analyze web data to drive growth and engagement. The individual will also collaborate with cross-functional teams to support the company’s goals of enhancing its digital presence and reaching prospective customers in innovative ways.

Qualifications

• Strong skills in Marketing and Communication, with the ability to craft compelling campaigns and reach target audiences effectively
• Expertise in Social Media Marketing, developing strategies to engage audiences across multiple platforms
• Proficiency in Web Content Writing, creating high-quality content tailored to various digital channels
• Experience with Web Analytics, using data insights to optimize campaign performance and improve user engagement
• Excellent organizational, time-management, and teamwork skills
• Proactive approach to problem-solving and staying updated with industry trends
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred
• Experience in the FinTech or blockchain industry is a plus