Digital Marketing Executive

1 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Digital Marketer


Key Responsibilities:

  • Social Media Strategy:

    Develop and execute social media strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) to drive brand awareness, engagement, and lead generation.
  • Content Creation & Curation:

    Create and curate engaging content (images, videos, copy) tailored for each platform. Ensure content aligns with the brand voice and objectives.
  • Community Engagement:

    Actively engage with followers, respond to inquiries, and build a loyal community on social media.
  • Campaign Management:

    Manage paid social media campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.) and optimize them for performance.
  • Analytics & Reporting:

    Monitor, track, and report on social media performance using tools like Google Analytics, Hootsuite, or Sprout Social to evaluate KPIs and ROI.
  • Social Media Trends:

    Stay up-to-date with the latest trends, algorithms, and best practices on social media platforms.
  • Requirements:

    • 1+ years of experience in

      Social Media Marketing

      .
    • Proven experience in creating and managing social media content and campaigns.
    • Familiarity with

      social media analytics tools

      (Google Analytics, Hootsuite, Sprout Social, etc.).
    • Strong knowledge of

      Facebook Ads

      ,

      Instagram Ads

      ,

      LinkedIn Ads

      , etc.
    • Creative with a strong understanding of visual design principles for social media.
    • Excellent communication and writing skills.
    • Ability to work independently and as part of a team.
  • Benefits:

    • Competitive salary with performance-based incentives.
    • Opportunities for professional growth and training.
    • Flexible work environment.

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