Digital Marketer

Job Description

Greetings from Petals Group ! We are hiring Search Engine Marketing Manager for Nirman Vihar Location Delhi. We need Male candidates and immediate joiners. Key Responsibilities of an SEM Specialist: Campaign Management: Planning, executing, and managing paid search campaigns on platforms like Google Ads and Bing Ads. Keyword Research: Identifying relevant keywords to target for advertising campaigns. Ad Copywriting: Creating compelling ad copy that attracts clicks and conversions. Landing Page Optimization: Optimizing landing pages to improve user experience and conversion rates. Budget Management: Managing campaign expenses and staying within budget. Performance Analysis: Tracking, reporting, and analyzing campaign performance using web analytics tools. A/B Testing: Conducting A/B tests to optimize ad copy, landing pages, and targeting strategies. Stay Updated: Keeping abreast of the latest trends and best practices in SEM. Collaboration: Working with marketing and content teams to align SEM efforts with overall marketing goals. Skills Required for an SEM Specialist: Technical Proficiency: Understanding of search engine algorithms and advertising platforms. Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions. Communication Skills: Ability to communicate effectively with team members and stakeholders. Creative Skills: Ability to develop creative ad copy and landing page content. Problem-Solving Skills: Ability to identify and resolve issues related to campaign performance. Project Management Skills: Ability to manage multiple campaigns and meet deadlines. Knowledge of SEO: Understanding of SEO principles to optimize website content and structure for search engines. Job Types: Full-time, Permanent Pay: ₹40,000.00 - ₹50,000.00 per month Benefits: Flexible schedule Leave encashment Paid sick time Schedule: Day shift Supplemental Pay: Yearly bonus Work Location: In person