Data mining

Job Description

Greetings from PCL Technologies!! Job Title: Data Mining Executive – Digital Marketing Experience Required: 5–6 months Job Summary: We are seeking a motivated and detail-oriented Data Mining Executive with 5–6 months of hands-on experience to support our digital marketing initiatives. The ideal candidate will be responsible for extracting, analyzing, and organizing data to support campaign optimization, audience targeting, and lead generation activities. Key Responsibilities: Collect and clean large sets of data from digital sources (web, social media, email campaigns, etc.) Perform web scraping and database queries to identify potential leads and market insights. Support the marketing team by providing accurate datasets for campaign targeting. Analyze user behavior, engagement, and conversion metrics to inform digital strategy. Use data mining tools and techniques to identify trends, patterns, and opportunities. Maintain and update CRM or lead databases with enriched and verified data. Collaborate with content, SEO, and performance marketing teams to align data with goals. Generate periodic reports and dashboards for stakeholders. Required Skills: Familiarity with data scraping tools and APIs (e.g., Google Analytics, LinkedIn, Facebook). Understanding of basic digital marketing metrics (CTR, CPC, ROAS, etc.). Strong analytical and problem-solving skills. Detail-oriented with a passion for data accuracy and insights. Preferred Qualifications: Bachelor’s degree in Computer Science, Marketing, Data Science, or a related field. Exposure to digital marketing tools like HubSpot, Google Ads, or SEMrush is a plus. Ability to work in a fast-paced, collaborative environment. Job Type: Full-time Pay: Up to ₹20,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Ability to commute/relocate: Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Preferred) Application Question(s): Are you comfortable working in a n early morning shift (7am to 4 pm)? Language: Fluent English (Preferred) Work Location: In person