Data analyst

Job Description

Job_Description":" Key Responsibilities 1. Database Management & Optimization Design, implement, and maintain robust database systems to store and retrieve data efficiently. Monitor database performance, identify areas for improvement, and implement necessary optimizations. Ensure data accuracy, integrity, and security across all database systems. Develop and maintain documentation related to database configurations, processes, and procedures. 2. Data Collection from Advertising Platforms Utilize tools and APIs to extract data from Google Ads and Meta Ads platforms. Implement tracking mechanisms, such as UTM parameters, to monitor ad performance. Integrate advertising data into centralized databases for comprehensive analysis. 3. Data Analysis & Reporting Analyze advertising data to assess campaign performance, user engagement, and ROI. Create visualizations and dashboards to communicate insights to stakeholders Collaborate with marketing and business teams to align data analysis with strategic goals. 4. AI Integration & Automation Explore and implement AI tools to automate routine data analysis tasks. Stay updated on emerging AI technologies that can enhance data processing and interpretation. Qualifications Education & Experience Bachelors degree in Computer Science, Information Technology, or a related field. Minimum of 1 year of experience in database management and data analysis. Technical Skills Proficiency in Power BI, Tableau, SQL and experience with database systems like MySQL, PostgreSQL, or Oracle. Familiarity with data extraction tools and APIs for Google Ads and Meta Ads. Experience with data visualization tools such as Tableau, Power BI, or Google Data Studio. Knowledge of scripting languages like Python or R for data manipulation. Soft Skills Strong analytical and problem-solving abilities. Excellent communication skills to convey technical information to non-technical stakeholders. Ability to work collaboratively in a team-oriented environment. ","