Customer Relationship Manager (Loyalty Program)

As a CRM and Customer Service Associate in the Fashion Industry, you will play a crucial role in managing customer relationships, implementing loyalty programs, and enhancing customer engagement. Your responsibilities will include: - Customer Data Management: - Maintain and update the CRM database for data accuracy and consistency. - Segment customer data for targeted marketing efforts. - Monitor customer interactions to keep profiles current and actionable. - Campaign Management: - Plan and execute CRM-driven campaigns across various communication channels. - Optimize campaigns through A/B testing, personalization, and automation. - Track and analyze campaign performance to derive actionable insights. - Customer Engagement and Retention: - Develop and implement customer loyalty programs and initiatives. - Identify and address customer pain points to enhance satisfaction. - Assist in resolving customer queries or concerns through CRM platforms. - Analytics and Reporting: - Analyze customer data to identify trends, preferences, and opportunities. - Prepare detailed reports on customer engagement, retention, and campaign ROI. - Provide recommendations to improve the customer lifecycle journey. - Collaboration and Coordination: - Work closely with marketing, sales, and IT teams to align CRM efforts with business goals. - Coordinate with vendors and software providers for CRM platform updates. - Customer Interaction and Support: - Provide exceptional service through various channels (phone, email, chat, social media) with professionalism. - Address customer inquiries regarding products, orders, warranties, and repairs accurately. Qualifications Required: - Bachelor's degree in Marketing, Business Administration, or a related field. - 3+ years of experience in CRM roles or similar positions. - Proficiency in CRM software (e.g., Salesforce, HubSpot, Zoho). - Strong analytical skills and ability to interpret data effectively. - Excellent communication and interpersonal skills. - Knowledge of email marketing and customer segmentation techniques. - Familiarity with marketing automation tools and loyalty programs. If this role excites you and aligns with your experience, please send your updated resume along with salary details to the provided email address. Feel free to contact Satish at the given phone number for any queries. Website: www.glansolutions.com Job Type: Full-time Note: Please ensure you have relevant experience in the Fashion Industry, strong English speaking skills, and willingness to work at the Gurgaon location before applying for this position.,