Content Writer

The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media. 

Responsibilities

• Research and write high-quality content for blogs, websites, social media posts, case

studies, emails, and more

• Assist in crafting compelling copy aligned with brand tone across platforms like Instagram,

Facebook, LinkedIn, etc.

• Collaborate with the marketing and design teams to conceptualise and execute campaign

messaging

• Edit and proofread content to ensure clarity, grammar, and consistency

• Support SEO efforts by writing keyword-rich content and optimising existing pages

• Help in creating scripts for video content, reels, and brand campaigns

• Maintain and update content calendars in coordination with the digital marketing team

• Participate in brainstorming sessions for content hooks, campaigns, and storytelling

formats

• Stay updated with trends in content marketing, digital storytelling, and industry-specific

language

Qualifications:

• Bachelor’s degree in English, Journalism, Mass Communication, or a related field

• Strong writing, editing, and proofreading skills

• A flair for storytelling and creating engaging content across formats

• Basic understanding of SEO and content best practices

• Ability to manage multiple deadlines and switch between content types with ease

• A proactive attitude, creativity, and a strong attention to detail

• Prior experience with content writing or a writing portfolio will be a plus