Content Writer

About Brand:

Minimalist (https://www.beminimalist.co) is a science-backed Indian skincare brand built on the core values of efficacy, transparency, and comprehensiveness. Known for its ingredient-first approach, the brand formulates high-performance skincare products using proven activities and clean formulations. The company believes in creating high-quality products using best-in-class ingredients at its own manufacturing facility. Minimalist empowers consumers with knowledge—clearly stating what goes into each product and why—so they can make informed choices. With a commitment to 'Hide Nothing,' the brand champions authenticity and honesty in skincare, creating solutions that work, without the fluff. With a robust portfolio of 60+ SKUs spanning Skincare, Haircare, and Bodycare, the brand is rapidly expanding its footprint. Focused on enhancing product availability, it is strategically deepening its penetration while strengthening both Modern Trade (MT) and General Trade (GT) channels in India. The brand’s global presence now extends across 15+ countries, including key markets such as the UK, USA, UAE, Malaysia, Indonesia, Germany, France & Italy.

Job Title: Content Writer

Experience:

Qualification:

Location:

Job Summary:

Content Writer

Key Responsibilities:

• Conduct thorough research on assigned topics to develop well-informed and factually accurate content.
• Edit and proofread articles, blogs, web content, reports, and other materials to ensure clarity, consistency, and adherence to brand guidelines.
• Collaborate with the marketing & research and development team to ensure content aligns with organizational goals and audience needs.
• Verify data, sources, and references to maintain high content accuracy and credibility.
• Assist in developing content calendars and maintaining timely delivery of content assets.
• Optimize content for readability, SEO, and engagement across digital platforms.
• Stay updated with industry trends, best practices, and emerging tools for content creation and research.

Required Skills & Competencies:

• Excellent command over English (grammar, punctuation, and writing style).
• Strong research and analytical abilities.
• Basic understanding of SEO and digital content trends.
• Proficiency in MS Office and familiarity with content management systems (CMS) is a plus.
• Ability to handle multiple projects and meet tight deadlines.
• Creative thinking and attention to detail.

Eligibility Criteria:

• Graduate in any discipline (English, Journalism, Mass Communication, or related field preferred).
• 0–1 year of relevant experience in content writing, editing, or research.
• Freshers with an interest in writing and content development are encouraged to apply.