Content Specialist

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About the Role

dynamic, detail-oriented, and creative professional

This role requires someone who enjoys interacting with clients, understands brand language, and can transform ideas into powerful content.

Key Responsibilities

1. Client Communication & Coordination

• Act as the primary point of contact for assigned clients.
• Understand client goals, briefs, and expectations.
• Conduct regular update calls, gather feedback, and ensure timely deliveries.
• Maintain strong client relationships and ensure high satisfaction levels.
• Translate client requirements clearly to internal design, strategy, and production teams.

2. Content Strategy & Development

• Create content strategies tailored to each brand’s objectives and target audience.
• Write compelling and original content, including:
• Social media posts
• Campaign ideas
• Video scripts
• Web copy
• Brochure & profile content
• Ad copies
• Maintain consistency in tone, voice, and messaging across all platforms.

3. Project Ownership & Execution

• Manage end-to-end content workflows — from ideation to publishing.
• Work with designers, video editors, and performance teams to ensure high-quality output.
• Ensure deadlines are met and all deliverables align with brand guidelines.

4. Brand Understanding & Research

• Stay updated with industry trends, audience behavior, and competitor activities.
• Bring fresh, creative ideas to the table for campaigns and content formats.
• Suggest improvements to enhance engagement and overall brand presence.

5. Reporting & Quality Checks

• Ensure content accuracy, coherence, and originality.
• Monitor performance of content across platforms.
• Prepare weekly reports for client review (optional based on requirement).

Required Skills & Competencies

• Strong command over written and spoken English + Hindi.
• Excellent interpersonal and client communication skills.
• Ability to manage multiple projects simultaneously.
• Understanding of digital platforms, branding, and content trends.
• Creative thinking with storytelling ability.
• Basic understanding of design/creative workflow (not mandatory but preferred).
• Problem-solving mindset and ability to work under deadlines.

Preferred Qualifications

• Bachelor’s degree/Master’s degree in Mass Communication, Marketing, Advertising, or related fields.
• Prior agency experience is a strong advantage.
• Experience with content tools (ChatGPT, Canva, Notion, Sheets, etc.) is preferable.