Community Manager

About the Role

Shiksha is looking for a Community Specialist/Manager to scale our creator-led video content initiatives. You will be responsible for identifying, onboarding, and nurturing college-based video creators to produce compelling content that resonates with student audiences. Your role will also include direct outreach to students, helping them understand the campaign, and guiding them on how they can earn by contributing content.

You’ll play a key part in growing a strong, self-sustaining creator community, ensuring quality output, and supporting platform discovery through smart use of YouTube SEO and content trends.

Key Responsibilities

• Identify and onboard college students and micro-creators to create authentic, edited short-form videos (Reels/Shorts) for the Shiksha brand.
• Personally connect with student creators via calls to explain campaign objectives, content expectations, and monetization opportunities.
• Build a scalable pipeline of active content contributors across colleges in India.
• Monitor and guide creator output to ensure brand alignment, consistency, and creative quality.
• Coordinate with the content and social media teams for publishing and promotion.
• Stay updated with creator trends, student subcultures, and platform algorithms to optimize content success.
• If applicable, use YouTube SEO and keyword optimization to improve reach and discoverability of creator-led content.

Requirements

Must-Haves:

• 1–3 years of experience managing communities or sourcing video creators (preferably from campus/student networks).
• Strong interpersonal and verbal communication skills—comfortable with high volumes of calling and creator engagement.
• Ability to assess and give feedback on short-form content, particularly Reels and YouTube Shorts.
• Proven experience in creator onboarding, content workflow management, or campus-based video projects.
• Bachelor's degree from a recognized university.

Good-to-Have:

• Hands-on exposure to YouTube SEO, metadata optimization, or creator analytics tools.
• Experience using video editing platforms or tools.
• Prior work with student ambassadors, UGC campaigns, or influencer networks.

About the Role

Shiksha is looking for a Community Specialist/Manager to scale our creator-led video content initiatives. You will be responsible for identifying, onboarding, and nurturing college-based video creators to produce compelling content that resonates with student audiences. Your role will also include direct outreach to students, helping them understand the campaign, and guiding them on how they can earn by contributing content.

You’ll play a key part in growing a strong, self-sustaining creator community, ensuring quality output, and supporting platform discovery through smart use of YouTube SEO and content trends.

Key Responsibilities

• Identify and onboard college students and micro-creators to create authentic, edited short-form videos (Reels/Shorts) for the Shiksha brand.
• Personally connect with student creators via calls to explain campaign objectives, content expectations, and monetization opportunities.
• Build a scalable pipeline of active content contributors across colleges in India.
• Monitor and guide creator output to ensure brand alignment, consistency, and creative quality.
• Coordinate with the content and social media teams for publishing and promotion.
• Stay updated with creator trends, student subcultures, and platform algorithms to optimize content success.
• If applicable, use YouTube SEO and keyword optimization to improve reach and discoverability of creator-led content.

Requirements

Must-Haves:

• 1–3 years of experience managing communities or sourcing video creators (preferably from campus/student networks).
• Strong interpersonal and verbal communication skills—comfortable with high volumes of calling and creator engagement.
• Ability to assess and give feedback on short-form content, particularly Reels and YouTube Shorts.
• Proven experience in creator onboarding, content workflow management, or campus-based video projects.
• Bachelor's degree from a recognized university.

Good-to-Have:

• Hands-on exposure to YouTube SEO, metadata optimization, or creator analytics tools.
• Experience using video editing platforms or tools.
• Prior work with student ambassadors, UGC campaigns, or influencer networks.