Chief Manager - Visual Merchandiser

Role Overview: As the Chief Manager Visual Merchandiser, you will lead the implementation of the brand's visual merchandising strategy in a designated zone in India. Your role calls for a seasoned professional with a strong fashion or retail background, adept at managing large teams and enhancing the customer experience through compelling visual displays. Key Responsibilities: - Translate national VM strategies into tailored zonal plans aligned with regional business goals and customer behavior. - Ensure consistency in brand expression while incorporating local insights for improved customer engagement. - Develop and execute strategic Retail Visual Merchandising plans to enhance sales performance, footfall, and visual appeal. - Collaborate with business units to align VM priorities with category focus and growth plans. - Lead business-centric VM planning across a large geographical area, providing feedback to senior leadership. - Coordinate with head office teams to align store grading, product catalogues, and VM execution with zone-specific requirements. - Oversee marketing and promotional campaign execution, providing feedback on effectiveness. - Work with Projects and Planning teams to provide inputs on store layouts, fixture plans, and visual flow for new stores. - Manage and develop Regional VMs to ensure high performance and skill development. - Represent zonal VM in strategic discussions and business reviews with senior management. - Stay updated on market trends to innovate zonal VM strategy and enhance customer experience. - Drive budget planning and cost-effective execution of zonal VM initiatives. - Provide structured reports showcasing VM compliance, team KPIs, campaign performance, and ROI for continuous improvement. Qualifications Required: - Proven leadership experience in managing Visual Merchandiser teams at various levels. - Expertise in window displays, signage, interior layouts, and space optimization. - Strong visual design skills with a comprehensive retail portfolio. - Creative and analytical approach to driving category-specific sales. - Proficient in managing cross-functional teams and project management. - Strong critical thinking, problem-solving, organization, and adaptability skills. (Note: Preferred experience includes 10 to 12 years in Visual Merchandising within the apparel segment.),