Channel Sales Manager India - CAPEX

Position: Channel Sales Manager India - CAPEX

Department:

Base Location:

Company Overview:

WORKSTORE LIMITED

Role Overview

Channel Sales Manager India

Key Responsibilities

• Dealer Onboarding & Management

• Identify, appoint, and onboard new dealers/distributors across India for Dyson, Lindhaus, Fimap, and RLT products.
• Develop strong relationships with channel partners, ensuring alignment with Workstore’s brand and business objectives.
• Negotiate commercial terms, credit limits, and dealer agreements.

• Channel Sales & Growth

• Achieve monthly, quarterly, and annual sales targets through dealer-driven business.
• Design and execute dealer incentive schemes, trade promotions, and sales campaigns.
• Monitor dealer performance, sales funnel, and stock movement.

• Market Development

• Expand Workstore’s market reach by penetrating new geographies and verticals.
• Conduct product training, demos, and joint customer visits with dealers.
• Track competitor activities and recommend strategies to gain market share.

• Operational Excellence

• Ensure compliance with pricing, discount, and credit policies.
• Collaborate with marketing and product teams to support channel enablement.
• Prepare regular MIS, sales forecasts, and dealer performance reports.

Candidate Profile

• Experience:

  6–10 years in channel sales/distribution management in Capex products, B2B equipment, or related industries.

• Industry Exposure:

  Preferably from electrical products, industrial machines, building automation, or hygiene solutions.

• Skills & Competencies:

• Strong dealer network and proven experience in channel development.
• Excellent negotiation, relationship management, and problem-solving skills.
• Ability to work independently and deliver results in a fast-paced environment.
• Strong analytical and reporting skills.

• Education:

  Graduate/Postgraduate in Business, Sales, or related field. MBA preferred.

What We Offer

• Opportunity to represent world-class brands in the Indian market.
• Growth-oriented career path with exposure to premium B2B solutions.
• Competitive compensation and performance-based incentives.