Channel Account Manager - West Region - Mumbai

A Channel Account Manager (CAM) plays a pivotal role in managing relationships with channel partners (such as resellers, or value-added partners) on behalf of a company. Your primary responsibility is to build and maintain strong relationships with channel partners to foster collaboration and ensure alignment with company goals. Your key roles and responsibilities include identifying opportunities for channel growth and development, recruiting new partners, and expanding existing partnerships into new markets or territories. You are also responsible for providing training and enablement resources to channel partners to ensure they have the necessary knowledge and skills to effectively sell and support the company's products or services. Collaboration with channel partners to develop and execute sales strategies, provide sales support, and address any issues or concerns that may arise during the sales process is essential. You will work closely with channel partners to forecast sales, set targets, and develop business plans to achieve mutual revenue objectives. Additionally, you will coordinate with the marketing team to develop and implement channel-specific marketing programs and campaigns to generate demand and drive sales through channel partners. Monitoring and analyzing key performance metrics such as sales performance, market share, and partner satisfaction are crucial to evaluating the effectiveness of channel programs and initiatives. As a Channel Account Manager, you must maintain a deep understanding of the company's products or services, industry trends, and the competitive landscape to effectively support channel partners and advise on sales strategies. Ensuring that channel partners adhere to company policies, procedures, and contractual agreements, and maintain compliance with relevant regulations and standards is also part of your responsibilities. Your role will involve driving revenue growth through effective management of channel partners, strategic planning, and execution of sales initiatives. Gathering feedback from channel partners on market trends, customer needs, competitor activities, and product performance, and communicating this information internally to relevant stakeholders to inform decision-making and product development efforts is crucial for success in this position.,