Category Manager

4 - 8 years

0 Lacs

Posted:18 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Category Manager, you will be responsible for developing and implementing strategies for a specific product category to increase sales and profitability. This will involve analyzing market trends, consumer behavior, and competitors to make informed decisions. Your key responsibilities will include: - Market and Consumer Analysis: Conducting research on industry and consumer trends, identifying customer needs, and analyzing competitor activities to shape your strategies. - Strategic Planning: Developing long-term strategies and specific plans for product categories, including assortment, pricing, and promotional activities. - Product Assortment Management: Optimizing the range of products within a category to meet customer demands and maximize sales. - Pricing and Promotions: Implementing pricing models and promotional campaigns to boost sales and profitability. - Vendor and Supplier Management: Negotiating terms, managing relationships, and collaborating with suppliers to ensure product availability and quality. - Cross-Functional Collaboration: Working closely with marketing, sales, supply chain, and other internal teams to ensure alignment and effective execution of strategies. - Performance Monitoring: Continuously evaluating category performance, analyzing sales data, and adapting strategies to capitalize on opportunities and address challenges. - Product Innovation: Researching new product ideas and identifying opportunities to enhance product visibility and revenue. In addition to the key responsibilities mentioned above, as a Category Manager, you will need the following essential skills: - Analytical Skills: For data analysis, market research, and performance evaluation. - Marketing and Sales Expertise: To develop effective promotional and pricing strategies. - Communication Skills: To collaborate effectively with internal teams and external partners. - Negotiation Skills: For managing relationships with vendors and suppliers. - Strategic Thinking: To develop long-term plans and adapt to market changes. - Understanding of Consumer Behavior: To tailor product offerings to customer demands. This is a full-time, permanent job opportunity based in Kozhikode, Kerala. The work location is in-person.,

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