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7.0 - 12.0 years
15 - 20 Lacs
Ramanagara
Work from Office
Role & responsibilities: Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives Preferred candidate profile: Job Location - Bangalore Demonstrated understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth.
Posted 1 month ago
7.0 - 12.0 years
15 - 20 Lacs
Bengaluru
Work from Office
Role & responsibilities: Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives Preferred candidate profile: Job Location - Bangalore Demonstrated understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Jangaon
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Jagtial
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Kothagudem
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Adilabad
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Hyderabad
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
3.0 - 5.0 years
2 - 3 Lacs
Ahmedabad
Work from Office
DIGITAL MARKETING MANAGER The ideal candidate will be responsible for growing awareness and visibility through digital media by designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. You are in charge of enhancing the brand's visibility, influence, and participation in social communities. - As a Digital strategist, you must create a client-specific campaign strategy. Coordinate with campaign teams, oversee the full execution of campaign strategies, and control stakeholder interactions. - Engage in close communication with organizers and leaders at the district, state, and national levels during campaigns. - Give internal stakeholders information about the development and success of the campaigns through rigorous ongoing reporting and analysis. Responsibilities - Paid Media role Maneuver digital marketing campaigns through all areas of the project life cycle Clearly understand and implement digital marketing campaigns which fit client needs Provide analytical reporting of campaigns to stakeholders End-to-end planning and execution of all digital marketing campaigns Report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) The candidate will always be on the hunt to bring a good volume of conversions and bring the Cost-per-conversion down Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Optimize copy with landing pages for search engine marketing optimization Identifying the best affiliates to work on sales campaigns
Posted 1 month ago
0.0 - 4.0 years
3 - 6 Lacs
Hyderabad
Work from Office
Collaborate with marketing team on brand messaging Exceptional writing and editing skills. Strong knowledge of SEO and content marketing Analytical mindset with the ability to interpret data. Develop and execute content strategies
Posted 1 month ago
4.0 - 5.0 years
2 - 6 Lacs
Bengaluru
Work from Office
Key Responsibilities Media Relations & Storytelling Build and maintain strong relationships with journalists, editors, influencers, and key media stakeholders across business, automotive, tech, and consumer verticals. Create and execute communication and public relations strategies for the brand and its products. Pitch stories proactively and respond to inbound media queries in a timely, strategic manner. Draft and distribute press releases, media advisories, and statements. Identify newsworthy hooks and trends to insert River s narrative in earned media spaces. Work with external agencies and vendors as the single point of contact. Content & Communication Develop high-quality content such as press releases, FAQs, briefing documents, spokesperson messaging, op-eds, speeches, and award entries Assist in preparing media kits, talking points, and product communication for launches and briefings Create and maintain a dynamic media coverage tracker with sentiment analysis and reporting Campaign & Event Support Collaborate with marketing to plan and execute media activities around product launches, store inaugurations, expos, and partnerships Manage press attendance and media coordination for all key River events Lead end-to-end PR campaign planning and execution, including agency management when applicable Reputation & Issues Management Monitor media, industry trends, and potential PR risks Contribute to reputation management strategies and crisis communication plans Work with internal teams to ensure consistency and accuracy in all external communication Ideal Candidate 3-4 years of full-time experience in PR or corporate communications, preferably in automotive, consumer tech, mobility, or high-growth startups Strong network of media contacts in national, regional, and digital media Experience writing and editing content across formats press releases, briefing docs, bylines Bachelor s or Master s degree in Mass Communication, Public Relations, Journalism, Media Studies, or a related field Ability to manage multiple stakeholders and work under tight deadlines Proficiency in handling PR campaigns from concept to execution Comfortable working with data and using tools like Meltwater, Cision, or similar for media tracking Willing to work on-site 5 days a week Experience working with or managing PR agencies Understanding of the Indian electric vehicle landscape and regulatory ecosystem Familiarity with regional and vernacular media handling (especially North India) Experience working on product launches, founder profiles, and corporate storytelling
Posted 1 month ago
3.0 - 7.0 years
5 - 9 Lacs
Mumbai
Work from Office
Marketing Communications (Marcom) is the creatively-led global team that oversees Apple s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.The Channel Marcom team is responsible for driving all marketing communications in the indirect channel, delivering best in class Apple customer experience across all customer touch-points, including communications and merchandising strategies within partners brick-and-mortar and online environments.We are looking for an experienced marketer and project owner to be responsible for driving product launch and geo-origination works for Apple s hardware and services as well as seasonal and tactical campaigns in all indirect routes to market. digital environments. Description This role requires close collaboration with cross-functional teams both within and outside of Marcom, and needs strong ownership to drive world-class marketing and communications solutions for Apple s indirect routes to market. Key responsibilities include:Work with Partner Comms, Sales, Brand, Strategy and Product Marketing teams to identify key business challenges and opportunities. Translate marketing, business and partner objectives into strategic comms plans as well as insightful briefs that will inspire the best possible work.Serve as single point of contact for responsible projects from an overall planning, communications and deliverables perspective, representing India s needs with WW Marcom to clearly articulate local insights, objectives and solutions for responsible geo-origination campaigns.Oversee cross-functional creation and production process, work closely with internal teams and external agencies to ensure flawless execution and timely delivery of assets that meet the business needs.Collaborate with cross-functional teams to ensure alignment between Sales and Marketing throughout the campaign planning and production process.Provide hindsights and learnings to local stakeholders and WW Channel Marcom, innovate and evolve the work and how we make it. 8 years experience in marketing communications domain. Experience in international account management at an advertising agency or in-house marketing communications for a global brand. Experience in channel marketing discipline, including visual merchandising, retail marketing/campaigns, POS, and customer-engagement programs. Preferred Qualifications Extensive experience in brand communications (Above The Line & Below The Line), and a deep understanding of integrated campaigns across omni-channel touch-points, including online and offline experiences. A deep understanding and curiosity in the consumer journey, and its opportunity to drive connected creative ideas and route to market strategies. Experience partnering with, and building productive relationships with Creatives. Strong project management skills with demonstrated ability to multitask and set priorities within tight timelines and high expectations. Cut through ambiguity. Able to operate effectively even when things are uncertain. Adapts quickly to changing conditions. Think clearly and strategically. Seeing ahead to future possibilities and translating them into breakthrough strategies that show clear connection between vision and action. Also able to distill big decisions down to their determinative factors. Strong collaboration and interpersonal skills. Capable of encouraging, inspiring and influencing others to work together to move things forward, both internally and externally. Communicates effectively. You can adapt your communications to convey a clear understanding of the unique needs of different audiences, from external agencies to senior management. Attention to detail and result-oriented. Superior written and verbal communications skills.
Posted 1 month ago
7.0 - 12.0 years
19 - 20 Lacs
Gurugram
Work from Office
Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Responsible for client serving and end to end digital campaign planning & management Reporting of the role Reports to the Director on the business. 3 best things about the job: Gain full-funnel agency exposure in a horizontally integrated structure, offering holistic experience. Gain category insights in the 2-wheeler segment across brand campaigns Grow your network and build planning skills across platforms within an agency committed to nurturing talent. Measures of success In three months, you would have: Earned client confidence through flawless implementation Established strong internal relationships within functions for efficient navigation. In six months, you would have: Demonstrated hands-on knowledge and the ability to drive full funnel solutions Driver innovative solutions and end to end partner management for bringing such ideas to life In 12 months, you would have: Independently lead and deliver campaign KPIs with innovative and industry first solutions Responsibilities of the role: Extract insights through data mining & competitive analysis Effectively communicate with internal and external audiences Ensure meticulous attention to detail and accuracy in all submissions. Supervise and design media plans using relevant tools. Proactively offer client inputs and directions, ensuring responsiveness to client needs. Ability to steer client review meetings on regular basis Seamless execution, and reconciliation of all campaigns Skills and Experience Minimum 7 years of experience , with last 1 year in a similar role. Possess inquisitiveness and a positive team player attitude. Demonstrate excellent communication, presentation and interpersonal skills Understand latest digital trends and be updated. Ability to calmly multitask and take guidance in hours of need. Good partner relations and ability to challenge the norm Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Posted 1 month ago
5.0 - 10.0 years
17 - 19 Lacs
Gurugram
Work from Office
Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Responsible for client serving and end to end campaign planning & management and driving strategic brand conversations Reporting of the role Reports to the Director on the business. 3 best things about the job: Gain full-funnel agency exposure in a horizontally integrated structure, offering holistic experience. Gain category insights in the 2-wheeler segment. Grow your network and build planning skills across platforms within an agency committed to nurturing talent. Measures of success In three months, you would have: Earned client confidence through flawless implementation and being approachable Established strong internal relationships within functions for efficient navigation. In six months, you would have: Demonstrated hands-on knowledge and the ability to converse across platforms In 12 months, you would have: Independently lead and deliver campaign KPIs Responsibilities of the role: Ensure meticulous attention to detail and accuracy in all submissions. Be proficient with all industry and agency proprietary tools Oversee all aspects of client media campaigns across brands and media channels. Supervise and design media plans using relevant tools. Proactively offer client inputs and directions, ensuring responsiveness to client needs Extract insights through data mining & competitive analysis Initiate and drive quality analysis and cross-category case studies. Seamless execution, and reconciliations of all campaigns Anchor the conversations & build strong relations across SBUs Skills and Experience Minimum 5 years of experience , with last 1 year in a similar role. Possess inquisitiveness and a positive team player attitude. Demonstrate excellent communication, presentation and interpersonal skills Understand 360-degree mediums (offline & online) and their roles on client businesses, including media buying, planning, brand investments, and tool utilization. Ability to calmly multitask and take guidance in hours of need. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Posted 1 month ago
9.0 - 14.0 years
25 - 30 Lacs
Gurugram
Work from Office
Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand E ssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Responsible for client serving and end to end campaign planning & management and driving strategic brand conversations Reporting of the role Reports to the Client lead / Sr. Director on the business. 3 best things about the job: Gain full-funnel agency exposure in a horizontally integrated structure, offering holistic experience across the ecosystem and expanding your WPP and market network. Become a recognized category expert in the 2-wheeler segment, leading strategic conversations across various platforms. Grow your leadership style within an agency committed to nurturing talent. Measures of success In three months, you would have: Earned client confidence through deep business understanding and expert media planning knowledge. Established strong internal relationships within the WPP ecosystem for efficient navigation. In six months, you would have: Demonstrated hands-on industry knowledge and the ability to discuss measurement metrics across touchpoints based on campaign objectives. Built a cohesive team and mentored them to excel. In 12 months, you would have: Independently led and delivered on cross-client KPIs, becoming a standard-bearer for the companys vision. Responsibilities of the role: Engage in strategic planning and develop 360-degree planning approaches for new campaigns. Extract insights through data mining and articulate clear strategies. Effectively communicate with internal and external audiences across paid, owned, and earned media. Ensure meticulous attention to detail and accuracy in all submissions. Secure industry recognition through awards at forums like FOM, Cannes, Smarties, and RAMAI. Oversee all aspects of client media campaigns across brands and media channels. Supervise and design media plans using relevant tools. Foster a culture of innovation, encouraging contributions to creative media solutions. Proactively offer client inputs and directions, ensuring responsiveness to client needs. Initiate and drive quality analysis and cross-category case studies. Facilitate team development through on-the-job coaching and developmental training. Ensure smooth team functioning and timely resolution of conflicts. Skills and Experience Minimum 9 years of experience , with last 1 year in a similar role. Possess acute inquisitiveness and an entrepreneurial mindset. Demonstrate excellent communication, presentation, and client management skills. Exhibit strong business acumen for resource allocation and effective proposition selling to clients, with revenue responsibility. Understand 360-degree mediums (offline & online) and their impact on client businesses, including media buying, planning, brand investments, and tool utilization. Exhibit maturity and level headedness required to manage an existing team and clients effectively. Prioritize client and people management and servicing. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Posted 1 month ago
1.0 - 2.0 years
1 - 2 Lacs
Ghaziabad, New Delhi, Pune
Work from Office
Job Description We are seeking a dynamic and results-oriented Social Media Executive to oversee our company s social media accounts. The ideal candidate will be responsible for developing creative content, coordinating with internal teams, managing social media campaigns, and analyzing performance metrics to continuously improve our social media strategy. Key Responsibilities: Develop and implement social media strategies to align with company goals and enhance brand awareness. Create engaging, high-quality content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others. Coordinate social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals. Manage a team of social media specialists, including copywriters and content creators, by providing guidance, training, and performance feedback. Conduct regular audits of our social media presence and digital advertising costs to ensure efficiency and effectiveness. Utilize social media analytics tools to monitor performance metrics, track campaign progress, analyze visitor data, and identify areas for improvement. Analyze social media campaigns with tracking systems to gather insights and recommend adjustments to optimize performance. Stay updated with the latest social media trends, tools, and best practices, and implement these into our strategy as appropriate. Collaborate with other departments to develop social media timelines aligned with new product releases, ad campaigns, or other brand messages. Monitor and analyze competitor activity within social media spaces to identify opportunities and trends. Qualifications: Bachelor s degree in Marketing, Communications, or a related field. Proven work experience as a Social Media Manager or similar role, with a strong focus on analytics and strategy. Experience using social media management and analytics tools such as Hootsuite, Buffer, Sprout Social, Google Analytics, etc. Proficiency in creating visual content using tools like Canva or Adobe Creative Suite is essential. Strong leadership skills with the ability to motivate and inspire team members. Excellent written and verbal communication skills, with a keen eye for detail. Ability to work under pressure in a fast-paced environment and manage multiple projects simultaneously. Experience 1 to 2 year must Immediate Joining Location Janakpuri West Delhi Job Features Job Category Social Media Jobs Experience 1 to 2 year Salary 18,000 to 23,000 Education Graduate Skills Social Media Strategy, Paid Ads Knowledge, Analytics & Reporting, Campaign Planning E-Mail Whatsapp
Posted 1 month ago
5.0 - 7.0 years
7 - 11 Lacs
Bengaluru
Work from Office
Job Job TitleDigital Marketing Manager Company NameTitan Job TypeRP (Regular/) Job CategoryWatches & Wearables - Marketing DepartmentMarketing - Fastrack LocationBengaluru, Karnataka, India About the Role: Have you ever paused endless scrolling just to analyze an ad\u2019s hookDo ROAS, CPCs, and funnel details live rent-free in your head We\u2019re looking for a sharp, data-savvy Digital Marketing Manager who knows how to blend performance with brand and strategy with storytelling. Someone who gets digital marketing inside out, knows how to drive results on platforms like Meta and Google, and can work their magic across eCommerce channels like Amazon, Flipkart, and Myntra. Bonus points if you\u2019ve been part of a 0\u21921 journey - building growth engines from scratch and making quick, smart moves in a fast-paced setup. What You'll Be Doing: Media Planning & Execution Own the media mandate for Fastrack and Vyb by Fastrack with a consumer-first approach driving top-of-mind recall & preference for the brand Plan, run, and optimize paid campaigns across Meta (FB/Instagram) and Google Ads (Search, Display, YouTube) Explore and test new media opportunities - from emerging ad platforms to audience-specific publisher networks - to uncover growth potential Drive full-funnel strategy - from brand discovery to purchase and retention Test creatives, tweak targeting, fine-tune budgets - and repeat. E-commerce Marketing: Deliver on brand target for the e-commerce channel - through a full-funnel marketing plan Partnering with e-commerce channelsto build a strong brand through fests & media properties - drive organic searches Plan & execute a full-funnel strategy for Vyb by Fastrack End-to-end planning & execution for mega sale events on e-commerce channels Build a strong brand presence on these platforms - ensuring the brand feels consistent, engaging, and instantly recognizable Manage ads and promotions across Amazon, Flipkart, Myntra to boost brand visibility Keep an eye on product listings, keywords, and deals - making sure everything\u2019s set up for success. Understand how these platforms work inside-out and use their ad tools to your advantage. Campaign Planning & Management: Craft inspiring product & brand campaign briefs to achieve the brand/business target Crack brand idea for the campaign by working closely with creative partners Create the GTM plan and execute OTIF for the respective channel Analytics & Reporting: Use platforms like Google Analytics, Meta Ads Manager, and e-commerce dashboards to track performance. Build reports that tell stories - not just throw numbers. Use data to tweak campaigns, audiences, creatives - basically everything. \uFEFFPartner Collaboration: Cross-team alignmentCoordinate with internal teams to ensure campaign sync with product, ops, and marketplace timelines. Media agency managementBrief, review, and manage agencies to deliver high-quality, on-brand work. Creative partnersDrive strong campaign narratives by creating high-impact creatives & comms If you are a passionate and results-driven individual with a strong background in brand management, we would love to hear from you. Join our team at Titan and be a part of shaping the future of our brand. Work Experience Who We\u2019re Looking For: 5\u20137 years of hands-on experience in digital marketing, especially performance and eCommerce. You\u2019ve managed Meta and Google campaigns and have strong platform knowledge. You know your way around e-commerce channels. You're agile, analytical, and creative - all at once. You enjoy collaborating but are also great at running with things independently. BonusExposure to new media platforms like Spotify, Reddit, OTT ads, etc \uFEFFEducation A degree in Marketing, Business, Communication, or related field is preferred
Posted 1 month ago
14.0 - 18.0 years
15 - 25 Lacs
Hyderabad
Work from Office
Head - Branding & Digital Marketing Hyderabad Fulltime Role Summary We are seeking a dynamic and experienced Branding Head to lead and transform Visaka's brand presence across digital and offline platforms. The candidate will manage a multidisciplinary creative team and lead AI-powered branding initiatives, with a core focus on digital-first marketing and online consumer engagement. Experience in ATL/BTL campaigns in the building materials industry will be a strong plus. Key Responsibilities 1. Strategic Brand Management Develop and execute a comprehensive branding strategy to enhance visibility and positioning of Visakas products across B2B and B2C markets. Align branding initiatives with business goals, sales objectives, and product launches. 2. Team Leadership & Creative Oversight Lead and mentor a high-performance team of video producers, graphic designers, content writers, digital marketers, and editors. Ensure the team leverages advanced AI tools for creating high-quality, scalable, and personalized marketing assets. 3. Digital & Social Media Marketing Drive ROI-focused digital marketing campaigns across platforms like Google, LinkedIn, Facebook, Instagram, and YouTube. Monitor online brand health and engagement using analytics tools and sentiment analysis. 4. Content & Visual Identity Oversee the creation of compelling content including videos, reels, brochures, blogs, and product storytelling. Ensure visual consistency and brand tone across all channels. 5. Offline Marketing (ATL/BTL) Plan and execute ATL activities (TV, Print, Radio) and BTL promotions (exhibitions, dealer meets, branding at construction sites). Collaborate with sales and distribution teams to roll out location-based promotions. 6. Innovation & AI Integration Stay up to date with the latest AI tools and MarTech innovations to bring creative efficiency and performance marketing advantages. Automate design iterations, video scripting, and performance analytics wherever applicable. Desired Profile Experience: 1418 years in branding/digital marketing; preference for candidates from building materials, real estate, construction, or manufacturing sectors. Education: MBA/PG in Marketing, Mass Communication, or related field. Skills Required: Proven leadership in managing creative and digital teams. Strong understanding of AI tools for video editing, design, copywriting, and campaign automation. Hands-on with SEO, SEM, analytics, paid media, influencer campaigns. Familiar with tools like Adobe Suite, Canva AI, ChatGPT, Midjourney, RunwayML, etc. ATL/BTL marketing experience is a strong advantage.
Posted 1 month ago
7.0 - 11.0 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Fleet & Dealer Comms & Campaign Lead ANZ develops and executes integrated marketing campaigns for B2B customers, such as Fleet & Transport, and independent service station operators (Dealers), to enhance brand visibility, engage audiences, and drive business objectives. This role ensures effective multi-channel communication, manages compliance and approvals, and collaborates with internal teams and external partners to deliver seamless campaigns. Additionally, the role is responsible for campaign planning, offer development, and ensuring marketing initiatives align with audience segmentation and business priorities. What are we looking for Ability to interpret performance data, market trends & customer insight to build brands and inform and execute local plans and campaignsAbility to manage multiple campaigns simultaneously, ensuring timely approvals and adherence to compliance requirements.High attention to detail in campaign execution, data accuracy, and creative content review.Excellent stakeholder management and communication skills, ensuring alignment across internal teams and external partners.Problem-solving mindset, proactively addressing campaign or system issues and implementing resolution strategies.Strong analytical skills for interpreting customer data, optimizing audience targeting, and measuring campaign performance.Experience with campaign tracking and reporting tools (Google Analytics, Power BI, Tableau) to assess KPIs and engagement metrics.Experience & Education:8+ years of experience in campaign management, or communications within a fast-paced marketing environmentProven experience in managing approvals, compliance processes, and partner collaborationsStrong background in loyalty programs, audience segmentation, and offer developmentBachelor s degree in Marketing, CommuCommunications, Business, or a related field Roles and Responsibilities: Develop and execute marketing campaigns aligned with business goals, including email, SMS, push notifications, and digital communications. This could include brand marketing campaigns or tactical sales driving incentives and B2B competitions.Adapt and execute campaigns, as needed, for local markets.Act as a key point of contact for internal and external stakeholders, ensuring smooth execution of marketing and communication initiatives.Manage campaign timelines, budgets, and approvals, ensuring compliance with legal, privacy, and regulatory standards.Develop and implement platform specific segments, rules, and offers, ensuring smooth execution across multiple channels.Source and provide creative assets and copy points, coordinating with marketing teams and external agencies to ensure brand consistency.Load, track, and optimize campaign activity in systems Ensure compliance with local laws and internal guidelines, maintaining data integrity and customer privacy standards.Conduct performance analysis, live proof testing, and final production reviews to measure campaign effectiveness and drive improvements.Manage loyalty and partner initiatives ensuring successful implementation and execution.Facilitate issue resolution by coordinating with IT, marketing teams, and external partners, managing corrective actions and system fixes.Lead internal and external approval processes for offers and creative assets, including engagement with partners.Provide detailed briefs to marketing teams, outlining campaign objectives, reporting requirements, and audience insights.Work with agencies or partners to develop and execute events and sponsorship activationsFacilitates end to end offers for B2B customers i.e., associations, fleet customers, etcThis role would oversee and input into budget decisions for Brand & Comms team budgetsThis role plays a key role in the client website in Australia and NZ Tasks would include:oGather requirements from key business stakeholdersoReview & update brand assets, visuals & contentoImprove CX and flow of pagesoBrief agencies or Technology partners Qualification Any Graduation
Posted 1 month ago
0.0 - 1.0 years
7 - 11 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto New Associate Qualifications: Any Graduation Years of Experience: 0 - 1 Year About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for Proficiency in HTML5 and CSS3Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.Email Design Best PracticesUnderstanding of email design principles, user experience (UX) considerations, and email deliverability best practices.Testing and TroubleshootingExperience in testing emails across different devices and email clients to identify and resolve rendering issues. Attention to DetailA keen eye for detail to ensure accuracy and consistency in coding and email rendering.Marketing Automation platform knowledgeFamiliarity with the SFMC, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.JavaScript and AMPscriptKnowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.Email AutomationFamiliarity with email automation tools and processes, including journey-based emails and triggered campaigns.Graphic DesignBasic graphic design skills to assist in creating visual elements for email templates.SQLUnderstanding of SQL queries to work with dataA/B TestingExperience in setting up and analyzing A/B tests to optimize email campaign performance.AccessibilityAwareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates. HTML Email Template Development:Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences. Email Build Testing:Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality. Email Design Best Practices:Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns. Troubleshooting and Issue Resolution:Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and extemal stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation
Posted 1 month ago
0.0 - 5.0 years
1 - 5 Lacs
Surat
Work from Office
Job Description: The Candidate will lead the sales and marketing team, oversee student counseling for courses, and ensure enrollment targets are met. They will also report to senior management and support strategic growth initiatives. Responsibilities: Supervise and guide the sales & marketing team in daily operations. Conduct student counseling for ACCA courses via calls, walk-ins, and online leads. Oversee lead generation, follow-up, and conversions. Monitor team performance and provide training where needed. Collaborate with marketing for campaign planning (offline + digital). Prepare and submit regular sales reports to the Head/Director. Build and maintain strong relationships with students, parents, and institutional partners. Ensure all communication aligns with brand and service quality. Employee Benefits 1. Growth opportunities 2. Employee Recognition 3. Incentive Program 4. Training assistance Qualifications: 1. 0-5 years quota-carrying sales experience 2. Working knowledge of CRM systems 3. Demonstrable track record of over-achieving quota 4. Strong written and verbal communication skills 5. Language : Fluent English, Gujarati and Hindi 6. Excellent Written communication and Email Drafting Skill Key Skills : Sales Educational Sale Education Consultant Lead Generation Crm
Posted 1 month ago
0.0 - 3.0 years
2 - 3 Lacs
Surat
Work from Office
Key Responsibilities: 1. Content Creation & Posting: Develop engaging content, including graphics, videos, and captions, for social media platforms. 2. Social Media Management: Handle company profiles across platforms like Facebook, Instagram, LinkedIn, Twitter, and others. 3. Engagement & Interaction: Respond to comments, messages, and queries to build and maintain relationships with followers. 4. Campaign Planning: Design and execute social media campaigns to enhance brand visibility and engagement. 5. Trend Analysis: Stay updated with social media trends, hashtags, and best practices to optimize content performance. 6. Advertising & Promotions: Manage paid social media ads to increase reach and conversions. 7. Performance Tracking: Analyze engagement metrics and generate reports to measure the effectiveness of campaigns. 8. Collaboration: Coordinate with designers, content writers, and marketing teams to maintain brand consistency. 9. Influencer & Community Management: Identify and collaborate with influencers to boost brand awareness. 10. Crisis Management: Handle any negative feedback or online reputation concerns professionally. Key Skills : Social Media Digital Marketing Adobe Search Engine Marketing
Posted 1 month ago
2.0 - 5.0 years
6 - 9 Lacs
Navi Mumbai
Work from Office
Job Overview: We are seeking a highly skilled and dynamic Product Manager to join our Dermatology team. As the Product Manager, you will play a pivotal role in shaping the future of our dermatology product portfolio. You will be responsible for the lifecycle management of assigned products, from strategic planning to commercialization. The ideal candidate will possess a strong understanding of the dermatology market, excellent cross-functional collaboration skills, and a passion for developing solutions that address patient needs. Key Responsibilities: Develop and execute brand plans and marketing strategies for assigned dermatology brands. Monitor market trends, competitor activities, and customer insights to identify opportunities and threats. Collaborate with sales, medical, regulatory, and supply chain teams to drive seamless product execution. Prepare promotional materials, training modules, and campaign plans for field teams Lead new product launches, line extensions, or rebranding projects with a clear go-to-market strategy. Track brand performance through KPIs, sales analytics, and ROI on marketing activities Stay updated on scientific advancements, therapeutic landscape, and regulatory developments. Qualifications & Skills: Experience: 2+ years (preferred derma) Educational Background: Bachelor's degree in Pharmacy, MBA (Marketing) preferred 2-5 years of experience in pharmaceutical product management, preferably in dermatology or pediatrics. Joining: Immediate joiners are preferred Location: Navi Mumbai(Vashi)
Posted 1 month ago
0.0 - 3.0 years
1 - 3 Lacs
Surat
Work from Office
Learn the art of social media marketing You will assist in content creation, campaign planning, engagement strategies, and analytics to help brands grow their online presence. Should have done online/offline courses on Social Media Management from reputed Institutes.
Posted 1 month ago
4.0 - 9.0 years
4 - 9 Lacs
Chennai, Tamil Nadu, India
On-site
As an Assistant Manager - Marketing and Communications , you'll be an integral part of a dynamic team responsible for crafting and executing impactful property-level communications. Under the guidance of the Director of Marketing and Communication, you'll help champion our brand message across traditional, digital, and social media channels. Your efforts will directly enhance the hotel's image, drive consumer awareness and preference, increase market share, and build broader portfolio and brand recognition, with a strong emphasis on showcasing our exciting Food & Beverage promotions to both hotel guests and local patrons. This role offers a diverse range of responsibilities, from balancing traditional and digital marketing to contributing to vital public relations activities. Key Responsibilities Hotel Marketing and Advertising: Execute the annual marketing plan within budget, working closely with the General Manager, Food & Beverage leaders, Operations leaders, Director of Marketing Communications, and cluster marketing and eCommerce teams. Partner with Operations, Food & Beverage, and Sales teams to launch promotions and campaigns that target in-house guests and drive incremental hotel revenue. Act as the liaison between the marketing department and advertising agencies for tactical advertising campaign creative and media plans, with a particular focus on Food & Beverage promotions. Manage Food & Beverage media schedules and ensure prompt settlement of accounts. Collaborate with property Revenue Management to ensure correct offer loading and verify that advertisement targeting is accurately directed at relevant consumer groups. Execute email marketing and display advertising campaigns . Maintain frequent, active engagement with the Cluster eCommerce Manager to ensure alignment, pull-through, and two-way communication regarding the status, performance evaluation, opportunities, and issues related to online programs and initiatives. Verify all hotel advertising in digital channels aligns with the brand voice . Social Media Content Management: Facilitate social media engagement and consistently update content on local digital channels (e.g., hotel website, travel sites). Develop and execute promotional campaigns for Food & Beverage, weddings, spa, rooms, and conferences through relevant digital and social media channels. Engage in proactive online reputation management by identifying relevant guest comments (positive or negative) in social media channels and responding appropriately. Public Relations and Visual Asset Management: Develop a comprehensive PR plan quarterly alongside the agency and execute it post-sign-off from the General Manager. Maintain a comprehensive list of local media contacts , with particular emphasis on food critics and bloggers. Manage assigned accounts as per the media account management system. Write and distribute all press releases for property events, promotions, and outlets. Manage the execution of hotel-sponsored events , community/government relations activities, and press promotional activities. Support the pull-through of impactful PR strategy and activities to drive quality press coverage through media engagement, in alignment with communications objectives. Verify that news clippings and other online, print, and social media mention reports are completed monthly for property distribution. Manage external vendors and media agencies ; work with agency partners and the continent PR leader to identify strategic media buys for the hotel(s). Surface and vet PR leads from the continent PR Leader, identifying the best media to promote the hotel. Support the coordination of photography for Food & Beverage advertising, collateral, and public relations purposes between the hotel, advertising agency, and regional field marketing teams. Manage photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team. Act as the central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinate with area or cluster marketing to verify all photography adheres to brand voice. Direct Marketing and Collateral Development: Coordinate and execute Hotel and Food & Beverage printed materials . Control the quantity and inventory of all hotel marketing collateral and verify copies are filed comprehensively. Assist in the production of all property, Food & Beverage display, and temporary signage in hotel public areas. Promote the monthly collection of competitors collateral and publicity . Manage the execution of Food & Beverage direct marketing activities . Verify all collateral adheres to brand standard guidelines and complies with Brand Standard Audit (BSA). General Marketing Support: Assist in and manage the development, coordination, and execution of all communications activities with a strong emphasis on property Food & Beverage promotions and campaigns. Help with the publication of the hotel's newsletter(s) . Support communications duties and functions as deemed necessary. Assist in the liaison and execution of joint Food & Beverage promotions . Work with eCommerce to verify the Hotel's website and related websites are updated regularly. Partner with the Director of Marketing to create a marketing plan aligned with the hotel's sales and revenue strategy. Provide training and marketing leadership , acting as a marketing subject matter expert for General Managers, Sales Leaders and Managers, and Revenue leaders. Coordinate with property and above-property eCommerce and Revenue Management teams to report the success of property marketing and eCommerce performance. Keep abreast of competition and their collateral, advertising, and marketing efforts, as well as constantly evolving digital and marketing trends. Candidate Profile Education and Experience: Required: 2-year degree from an accredited university in Marketing, Public Relations, Business Administration, or a related major, and 4 years of experience in sales, marketing, digital, or a related professional area. Hospitality marketing or digital advertising agency experience preferred. OR 4-year bachelor's degree in Marketing, Public Relations, Business, or a related major; 2 years of experience in sales, marketing, digital, or a related professional area. Hospitality marketing or digital advertising agency experience preferred.
Posted 1 month ago
3.0 - 8.0 years
4 - 9 Lacs
Bangalore Rural, Bengaluru
Work from Office
COMPANY : HEIDELBERG PROMINENT FLUID CONTROLS (I) PVT. LTD Location: Bangalore Reporting to : Managing Director & VP Sales and Marketing Role & responsibilities Preparing Marketing Budgets & Relationship Management: Creating, implementation and developing annual marketing plan for PMIN in collaboration with the regional sales requirement and the channel partners. Have the budget approved at the start of every year as per the marketing plan Building and maintaining strong relationships with BTL agencies, vendors, and other stakeholders. Negotiating contracts and managing budgets effectively. Event Management: Organizing and managing events, exhibitions, roadshows, conferences, and seminars of Heidelberg ProMinent (PMIN) Ensuring smooth execution of events, from logistics to on-site management. Brand Activation: Developing and implementing creative brand activation strategies to enhance brand visibility and engagement. Collaborating with the channel partners and ensuring brand of ProMinent is visible and being promoted Ensuring brand consistency across all BTL activities. Performance Monitoring and Reporting: Tracking and analysing the performance of BTL campaigns to measure their effectiveness. Preparing reports and presentations to stakeholders on campaign results. Planning and Execution of BTL Campaigns: Developing and implementing BTL marketing strategies and campaigns to achieve specific business objectives. Planning and executing on-ground activations, events, promotions, and brand placements. Managing the entire campaign lifecycle, from ideation to execution and post-campaign analysis. Manage social media accounts and website content Collaborate with internal teams and external vendors to ensure successful campaign execution Preferred candidate profile Excellent communication and interpersonal skills. Strong negotiation and networking abilities. Ability to work independently and as part of a team. Strong experience in field work, lead generation, and customer interaction. Knowledge of digital marketing and its best practices
Posted 1 month ago
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