Business Director

On a look for Senior Vice President / Business Director to work with an award winning brand.

You will be responsible for a variety of tasks, which would include:

Create a marketing strategy to build brand perception, including conducting market research

Execute the marketing strategy and own creation of marketing programs to acquire new customers

Own all key traffic drivers for the category, and work as a category advocate with central traffic teams

Conceptualize, design, and execute online and offline marketing initiatives to extend awareness

Conduct in-depth analyses to continuously maximize ROI

Understand and use performance metrics to guide decision making

Act as the ’business owner’, possessing a strong understanding of internal and external variables that

impact our business

Coordinate cross-functional teams, and communicate with internal and external parties, to deliver results

Qualification

MBA or master's degree in the relevant domain

Skills and Competencies

To be considered for this opportunity, you must have the following skills and attributes:

12 years of demonstrable experience in B2B marketing

Experience in overseeing roadmap strategy and definition

Experience in analyzing marketing campaigns & traffic patterns to determine and optimize performance

Proven experience in growth marketing for revenue generation

Ability to present ideas to various levels of an organization and gain support for initiatives

Demonstrated ability to work independently and autonomously

Comfortable manipulating data and reporting it to the C-Level executive team

Experience with Email and Affiliate marketing, Social Media, SEO, and Digital Advertising

Proven experience in managing performance and lead generating campaigns

Proven experience working with marketing tools including email, web analytics, CRM, and marketing

automation platforms

Prior team management experience required, preferably in an international or multinational setting

spanning different regions

Work experience in the recruitment or staffing industry is a plus

Hubspot certifications or experience is a plus

Arabic skills are is also a plus

hello@whizzhr.com

Warm regards,

Sairose Mosani