Business Development, Marketing and Communications Manager- Female

Business Development, Marketing, and Communications Manager

We believe children are our world's future, and holistic childhood development through PLAY is crucial for the first five years.

The manager's role of business development, marketing, and communications has three dimensions: Establishing Presence, Content and Marketing Management, and business development. This role has a direct impact on child enrollment and the school's social media presence. We are seeking a highly motivated and result-driven Business Manager to oversee and expand our preschool business. The ideal candidate should have a strong background in corporate sales, strategic partnerships, and experience in managing revenue targets and driving business growth. The position will represent Pathfinders Preschool through all media forums, both in-person and online, as well as in print.

The role description is as follows:

Business Development:

● Creating business development plans through existing leads, market research, and new business ideas.

● Working on targets each quarter and meeting the financial targets

● Proposing new business ideas that can improve revenue.

Marketing (Digital included) and Communications

● Creating, editing, updating, and maintaining online content, including websites, Instagram, and WhatsApp, as well as removing outdated content.

● Writing content and participating in ensuring customers provide feedback

● Clicking photos & write-ups available and updating these on all digital platforms periodically

● Creating images and short micro-content for media pages

● Monitoring the website and our competition and keeping marketing materials in sync with current trends and events.

● Staying abreast with the competition and understanding differences in offerings, sharing findings and ideas with founders periodically.

Participating actively in establishing a good reputation for Pathfinders in the community

This role is for a high achiever who wants to ensure the school's successful growth and community partnerships.

Pre-requisites:

● Own and drive the P&L, ensuring monthly, quarterly, and annual revenue targets are met.

● Develop and execute sales strategies aligned with company objectives.

● Identify and capitalize on new business opportunities to drive market penetration.

● Build relationships with parents, heads, as well as administrative and facilities departments.

● Work closely with the operations and expansion teams to identify potential locations for new centers.

● Monitor and improve the performance of the center through localized marketing and engagement strategies.

● Monitor competitor activities and market trends to adapt sales strategies accordingly.

● Provide regular updates to senior leadership on sales performance, forecasts, and challenges

● Must have an obsession for quality, strong communication skills -written, verbal, and interpersonal

● Must have proficient organizational skills and the ability to meet established deadlines

● Should be well-versed with advanced computer software, Word, Excel, PowerPoint, social media, and new trends

● Preference: due to preschool environment

Note: Interested candidates can apply at admin@pathfindersps.com

Job Type: Full-time

Pay: From ₹25,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 5 years (Preferred)

Language:

• English (Preferred)

Location:

• Parel, Mumbai, Maharashtra (Preferred)

Work Location: In person