Business Development Manager

About SandMartin

SandMartin is a leading outsourcing and consulting firm serving global clients across Accounting, Finance, Taxation, Pension Administration, Payroll, and Business Support Services. With over two decades of experience, we partner with CPA firms, accounting practices, financial services companies, and enterprises across the US, UK, Ireland, and Australia. Our focus is on long-term client relationships, operational excellence, and building scalable digital-enabled service delivery models.

Role Overview

We are looking for a mid-senior level Business Development professional who understands the outsourcing/offshoring industry and can drive strategic growth across international markets. The ideal candidate should have hands-on experience in lead generation, relationship building, proposal management, and outbound sales, combined with a working understanding of marketing to support brand visibility and demand generation.

Key Responsibilities

Business Development:

• Identify, qualify, and convert opportunities across key markets (US, UK, Ireland, AU) for Accounting, Finance, Tax, Payroll, and related outsourcing services.
• Build and maintain a strong sales pipeline through structured outreach (email, LinkedIn, calling, events, partnerships).
• Conduct discovery calls, understand client requirements, and present SandMartins solutions clearly and confidently.
• Coordinate with internal service teams to create accurate proposals, pricing structures, and capability decks.
• Manage end-to-end sales cycles from first touchpoint to onboarding.

Marketing Support:

• Collaborate with the marketing team on campaigns, website content, service pages, case studies, and email marketing.
• Provide inputs on market trends, customer needs, and competitor positioning.
• Work on digital outreach initiatives including webinars, events, newsletters, and other brand-building activities.
• Support creation of targeted content for LinkedIn and industry outreach.

Required Experience & Skills

• 4–8 years of experience in Business Development, preferably in outsourcing/offshoring services, accounting/KPO, financial services, or consulting.
• Strong understanding of global markets and B2B sales cycles.
• Ability to explain service offerings such as accounting outsourcing, bookkeeping, tax prep, payroll, and financial back-office work.
• Good command of marketing fundamentals—content briefing, campaign ideas, messaging, and positioning.
• Excellent communication, negotiation, and presentation skills.
• Experience using CRM tools (HubSpot, Zoho, Teamwork, or similar).
• Analytical mindset with the ability to understand numbers, pricing, and client requirements.

Preferred Attributes

• Exposure to international clients.
• Comfortable with structured outreach and performance-driven targets.
• Ability to work closely with leadership teams and cross-functional units.
• Self-driven, proactive, and capable of operating independently.

Education

• Additional certifications in sales, marketing, or digital strategy are a bonus.
• Graduate or Postgraduate in Business, Marketing, Finance, or related fields.