Business Development Manager

1 - 6 years

4 - 6 Lacs

Posted:5 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Lead Generation & Prospecting

  • Identify potential clients such as schools, colleges, training institutes, and corporates.
  • Use tools like LinkedIn, CRM, cold-calling, and webinars to find and qualify leads.

Client Relationship Management

  • Build and maintain relationships with decision-makers (principals, HODs, L&D heads).
  • Ensure long-term partnerships and client retention.

Sales Strategy & Execution

  • Develop and execute go-to-market strategies for EdTech products (e.g., LMS, test platforms, curriculum tools).
  • Meet or exceed monthly/quarterly sales targets.

Product Demos & Presentations

  • Conduct virtual or in-person demos tailored to the clients educational goals.
  • Translate product features into clear value propositions for clients.

Market Research & Competitor Analysis

  • Analyze industry trends and competitor offerings to position the product effectively.
  • Provide feedback to product and marketing teams.

Proposal & Contract Management

  • Prepare proposals, pitch decks, and negotiate pricing and contract terms.
  • Coordinate with legal or finance teams to finalize deals.

Cross-functional Collaboration

  • Work closely with marketing, content, customer success, and product teams to improve offerings and customer experience.

CRM & Reporting

  • Maintain accurate records of leads, deals, and client interactions in CRM software (e.g., Salesforce, Zoho).
  • Provide regular sales reports and forecasts.

Upselling & Cross-selling

  • Identify opportunities to upsell or cross-sell additional features or products to existing clients.

Training & Onboarding Support

  • Occasionally assist with onboarding new clients and ensure smooth adoption of the platform.

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