Job
Description
Job Title: Business Development Manager (Demand & Lead Generation) Location: Work from office at your location /Hybrid Job Type: Full-Time Experience: 3-7 Years Industry: Information Technology / IT Services / Software Solutions Reporting To: Head of Sales / CEO Job Overview: We are looking for a dynamic and results-driven Business Development Manager (BDM) with a strong background in demand generation and lead generation within the IT services or software development industry. The ideal candidate will be responsible for creating and executing multi-channel strategies to generate qualified leads, build the sales pipeline, and contribute to revenue growth. Key Responsibilities: • Lead Generation & Demand Creation: Develop and execute B2B lead generation strategies using outbound methods. Generate high-quality leads via channels like email marketing, LinkedIn outreach, SEO, PPC, webinars, events, and cold calling. Create and manage campaigns to generate awareness and interest in the company's IT solutions. Make new strategies and approach to generate more and more leads • Sales Funnel Management: Nurture leads through the funnel using automation tools and personalized engagement. Qualify leads and coordinate with the sales team for further engagement. Maintain CRM systems with updated lead and opportunity information. • Market Research & Strategy Planning: Identify potential markets, verticals, and target customer segments. Monitor industry trends, competitor activity, and market dynamics to refine targeting strategies. Collaborate with marketing and technical teams to align messaging and positioning. • Partnership & Networking: Build relationships with key decision-makers (C-level, IT heads, and procurement teams). Attend industry events, webinars, and trade shows to represent the company. • Performance Tracking & Reporting: Analyze campaign performance and adjust strategies based on data insights. Provide weekly/monthly reports on lead gen performance, pipeline health, and ROI. Required Skills & Qualifications: • Proven experience (37 years) in business development, demand generation, or B2B lead generation in the IT . • Strong understanding of sales & marketing funnels, digital marketing tools, and CRM platforms (e.g., HubSpot, Salesforce). • Excellent communication, presentation, and interpersonal skills. • Proactive, self-motivated, and able to work independently. • Analytical mindset with the ability to interpret data and trends. Preferred: • Experience targeting global markets (US, UK, Europe, Middle East). • Knowledge of IT tools Compensation: • Competitive salary with performance-based incentives/b
