Business Development Executive (BDE)

Department: Marketing & Client Relationship Management

Location: Salt Lake Sector-V, Kolkata
Experience Required: Fresher/1-3 years of work experience
Working Days: Monday to Saturday
Work Type: Full-time | On-Site (Digital Marketing Proficiency Needed)
Salary: As per Industry Standards
Reports to: Managing Director

Job Description:

CREATIVE ECOTECH GROUP is seeking a driven and proactive Marketing Executive to lead our marketing activities and strengthen long-term client relationships.

Should be able to implement creative marketing strategies, enhance brand visibility and manage client interactions to ensure high satisfaction and business techniques aimed at strengthening brand reputation and driving continuous business growth.

A passion for brand storytelling, strong creativity , a good understanding of market trends with hand-on-experience in digital marketing and business development are essential for this role.

Key Responsibilities:

1. Marketing Strategy & Execution :

· Develop, plan, and execute comprehensive marketing strategies aligned with business goals.

· Oversee digital marketing, branding etc. across online and do client visits.

· Manage social media presence, website updates, and digital content to ensure brand consistency and visibility.

· Conduct market research and competitor analysis to identify growth opportunities and define target segments.

· Measure and prepare performance reports, and optimize marketing activities based on analytics.

2. Client Relationship Management

· Build, maintain, and nurture strong relationships with existing and prospective clients.

· Act as primary point of contact for key accounts to understand their needs, resolve queries, and ensure high service satisfaction.

· Conduct client follow-ups, feedback collection, and relationship-building initiatives that support retention and upselling.

· Organize client meetings, presentations, and networking events to promote services and strengthen engagement.

3. Business Development Support

· Collaborate with the team and upper management to generate leads and support conversion strategies.

· Assist in proposal development, pitch decks, and client communication materials.

· Identify partnership and collaboration opportunities that expand market reach.

Key Skills & Competencies:

1. Strong knowledge of MS Excel (VLOOKUP, Pivot Tables, Formulas)

2. Basic understanding of Data Analysis etc. will be an added advantage.

3. Good communication and coordination skills

Qualifications & Experience:

• Proven Experience As Marketing Executive Or Similar Role (Internship etc.).
• Good Understanding Of Market Research Techniques, Data Analysis And Statistics Methods.
• Thorough Knowledge Of Strategic Planning Principles And Marketing Best Practices
• Proficient In MS Office And Marketing Software
• Familiarity With Social Media And Digital Marketing
• Excellent Communication And Interpersonal People Skills
• Strong Organizational And Time-Management Abilities
• Creativity And Commercial Awareness
• Bsc/BA In Marketing, Business Administration Or Relevant Discipline

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person