BTL Senior Marketing Executive

3 - 8 years

3 - 6 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • BTL Strategy & Planning
  • Retail & Trade Marketing Execution
  • Vendor Management
  • Performance Tracking & Analysis
  • Cross-functional Collaboration
  • Data Management & Reporting
  • Marketing & Sales Analytics
  • System & Process Optimization

  • Bachelors/masters degree in marketing, Business, or related field.
  • 4-7 years of experience in BTL marketing, retail activations, or trade marketing (preferably in innerwear, apparel, or FMCG).
  • Strong network with vendors, agencies, and retail partners.
  • Proficiency in MS Excel Must, PowerPoint, and data-driven decision-making.
  • Excellent leadership, negotiation, and project management skills.
  • Willingness to travel extensively for market visits and execution

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Vbeyond Corporation

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Hillsborough New Jersey

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