Brand Manager

8 years

0 Lacs

Posted:3 weeks ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

We are looking for a highly motivated and results-driven Brand Marketing Manager to
lead the development and execution of impactful brand strategies. The ideal candidate shouldcome from a D2C or lifestyle category background, possess excellent communicationskills, and demonstrate a high level of ownership in driving brand growth. This is a remoterole, reporting directly to the CMO, with strong preference for candidates based in DelhiNCR.Key Responsibilities:• Develop, implement, and manage brand marketing strategies to strengthen brandpresence across all platforms.• Drive integrated marketing campaigns, brand storytelling, and customer engagementinitiatives.• Collaborate with cross-functional teams including digital, content, and product to alignbrand messaging.• Conduct market research and competitor analysis to identify growth opportunities.• Manage brand partnerships, collaborations, and influencer marketing activities.• Ensure consistent brand tone, voice, and visual identity across all touch points.• Monitor campaign performance and optimize marketing spends for maximum ROI.• Lead brand performance reporting and present insights to the CMO.Key Requirements:• 7–8 years of relevant experience in brand marketing, preferably in D2C, lifestyle, orjewelry categories.• Bachelor's/Master’s degree in Marketing, Communications, or a related field.• Strong understanding of consumer behavior and digital-first brand strategies.• Excellent verbal and written communication skills.• Highly presentable, confident, and articulate in communication.• Proven ability to work independently as an individual contributor.• Female candidates aged up to 30 years.• Must be based in Gurugram/Delhi NCR or willing to travel occasionally if required.

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