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Lexicon Group
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Brand Manager

Brand Manager

5 - 10 years

|

5 - 12 Lacs

Posted:None| Platform:

Apply

Skills Required

public relations new product launch brand strategy brand marketing brand campaigns marketing strategy strategic brand management brand positioning brand activation brand development brand management brand planning brand launch

Work Mode

Work from Office

Job Type

Full Time

Job Description

Roles and Responsibilities

Develop brand strategy, positioning, and communication frameworks for new product launches.
Plan and execute successful brand campaigns across multiple channels (digital, social media, PR).
Manage end-to-end brand development projects from concept to execution.
Collaborate with cross-functional teams to drive business growth through strategic marketing initiatives.
Analyze market trends and competitor activity to inform marketing decisions.

Desired Candidate Profile

5-10 years of experience in brand management or a related field.
MBA/PGDM degree in Marketing or a relevant discipline.
Proven track record of developing effective brand strategies and executing successful campaigns.
Strong understanding of digital marketing principles, including SEO/SEM best practices.

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