Brand Assistant

Company Description

Alaknanda TMT Bar, produced by the Alaknanda Group, operates a manufacturing facility in Simlimurarpur, Patna District of Bihar. Certified under ISO 9001:2015 and 14001:2015, we specialize in high-grade mild steel products ideal for reinforcement in various structures. Our Thermo Mechanically Treated iron bars are tough, resilient, and manufactured with advanced technology, ensuring global quality standards. Designed for earthquake-prone zones, our bars offer optimum resistance to shocks with higher strength and ductility. Alaknanda is committed to quality, sustainability, and compliance with environmental laws.

Role Description

This is a full-time on-site role for a Brand Assistant located in Kolkata. The Brand Assistant will be responsible for supporting the branding and brand management activities of the company. Daily tasks include conducting market research, assisting with brand strategy development, implementing branding initiatives, supporting sales efforts, and maintaining effective communication with internal and external stakeholders. The Brand Assistant will also assist in the analysis of brand performance and contribute to the planning and execution of brand campaigns.

Qualifications

• Analytical Skills and ability to analyze brand performance
• Excellent Communication skills for effective internal and external interactions
• Experience in Branding and Brand Management
• Sales skills to support sales efforts
• Ability to work independently and collaboratively in a team environment
• Bachelor's degree in Marketing, Business Administration, or related field
• Experience in the iron and steel industry is a plus