Brand and Marketing Manager

Position:

Location: Mumbai (Lower Parel)

Experience:

Industry:

CTC:

About Rubans:

Rubans is India’s fastest-growing fashion accessories brand, known for delivering trend-forward, high-quality jewelry and accessories to the modern Indian woman. With a strong digital presence and a growing offline footprint, Rubans is at the forefront of building a fashion-forward brand loved by millions.

Role Overview:

Brand & Marketing Manager

Key Responsibilities:

• Own the brand identity, positioning, and voice of Rubans across all customer touchpoints
• Plan and execute marketing campaigns across digital, social, influencer, and offline channels
• Work closely with the founder and creative team to shape brand storytelling, product narratives, and campaign ideas
• Manage content strategy and execution for social media, website, and performance marketing assets
• Build influencer and creator collaborations that are brand-aligned and ROI-driven
• Analyze campaign performance and customer insights to optimize brand strategies
• Work with PR partners, stylists, and media to elevate Rubans’ fashion and lifestyle presence
• Ensure consistent brand expression across e-commerce platforms, packaging, and customer experience
  

What We’re Looking For:

• 4–5 years of experience in

  brand and marketing roles within a fashion D2C brand

• Strong creative flair and deep understanding of fashion, trends, and aesthetics
• Hands-on experience managing marketing campaigns, social media, influencers, and brand content
• Ability to think strategically and execute operationally
• Passionate about building brands, storytelling, and creating cultural impact
• Strong interpersonal and communication skills

Why Rubans?

• Join a passionate team that’s redefining affordable luxury in India. At Rubans, you’ll have the creative freedom and strategic ownership to shape a brand that is already loved by millions—and is just getting started.

Mail us your resume to:

sakshi.srivastava@oneguardian.in

amitkala@rubans.in